Web Manager

Job summary

The Web Manager is responsible for the day-to-day execution and strategic health of the company's web properties. This includes building and optimizing pages in Webflow, managing marketing integrations, and collaborating with cross-functional teams on SEO and content initiatives.

Job details

Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan. The Web Manager is a versatile, full-stack web generalist who owns the day-to-day execution and strategic health of Movable Ink’s web properties. You’ll work at the intersection of marketing, design, and development — with real ownership over a global website that millions of people visit. This is an opportunity to build deep expertise across modern web tools, marketing technology, and AI-driven web practices — all while collaborating with world-class marketers at a high-growth SaaS company. Responsibilities: Own and maintain Movable Ink’s web properties, ensuring performance, accuracy, and a best-in-class user experience Build, update, and optimize pages in Webflow, including animations, CMS management, and custom interactions Apply WordPress knowledge to inform cross-platform problem-solving and maintain web flexibility as tooling evolves Implement and manage marketing scripts, tracking tags, and integrations using Marketo Translate design mockups from Figma or Adobe Creative Cloud into pixel-perfect, responsive web experiences Write clean, maintainable HTML, CSS, and JavaScript to extend platform capabilities and solve frontend challenges Support campaign launches with landing page builds, form integrations, and UTM/tag management Collaborate with SEO and content teams on technical SEO tasks, site structure, and emerging AI visibility best practices Qualifications: 3+ years od experience as a generalist web developer with a portfolio spanning multiple platforms or CMS environments Proficiency in HTML, CSS, and JavaScript, with the ability to write and debug code independently Hands-on experience with Webflow, including CMS, animations, and custom development Working knowledge of WordPress, including themes, plugins, and custom layout troubleshooting Strong command of Marketo, including marketing scripts, form embeds, and tag/tracking functionality Design proficiency in Figma and/or Adobe Creative Cloud (Photoshop, Illustrator, or equivalent) Familiarity with Google Analytics 4 (GA4), event tracking, and basic reporting Bonus: experience with OneTrust, Bizzabo, or technical SEO and AI search optimization tools The pay range for this position is CAD $77K–$101K, which can include additional bonus depending on the position ultimately offered, in addition to a full range of medical, financial, and/or other benefits. The base pay offered may vary depending on job-related knowledge, skills, and experience. Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. If you’re excited about the role but don’t meet all of the abovementioned qualifications, we encourage you to apply. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger. We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.

What you’ll do

The Web Manager is responsible for the day-to-day execution and strategic health of the company's web properties. This includes building and optimizing pages in Webflow, managing marketing integrations, and collaborating with cross-functional teams on SEO and content initiatives.

Requirements

Candidates must have at least 3 years of experience as a generalist web developer with proficiency in HTML, CSS, JavaScript, and CMS platforms like Webflow and WordPress. Strong design skills in Figma or Adobe Creative Cloud and experience with marketing tools like Marketo are also required.

Benefits

• Medical insurance
• Financial benefits

Listed skills

• WordPress · Preferred
• HTML · Preferred
• CSS · Preferred
• JavaScript · Preferred
• Figma · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Webflow
• WordPress
• HTML
• CSS
• JavaScript
• Marketo
• Figma
• Adobe Creative Cloud
• Google Analytics 4
• Technical SEO
• Content management
• Responsive design
• Marketing automation
• Web development
• Data-activated content
• AI decisioning
• Full Stack Development
• Figma (Design Software)
• Workflow Management
• OneTrust (Software)
• Content Personalization
• HyperText Markup Language (HTML)
• JavaScript (Programming Language)
• Adobe Illustrator
• Adobe Photoshop
• Animations
• Management
• Cascading Style Sheets (CSS)
• Software As A Service (SaaS)
• Debugging
• Front End Design
• Google Analytics
• Search Engine Optimization
• Marketing
• Innovation
• Problem Solving
• Operations
• Responsive Web Design
• Tag Management
• Tooling
• Troubleshooting (Problem Solving)
• User Experience (UX)
• Web Property
• Web Tools
• Pixel Perfect
• Adobe Marketo Engage
• Event Tracking

Job areas

• Technology
• Marketing
• Software
• Creative & Media
• Data & Analytics
• Web Manager
• CMS Developer
• Web and Multimedia Developers
• Web Developers

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