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GTM Manager

  • Toronto, ON
  • On-site
  • Posted Sep 26, 2026
  • 1 position

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Employment type
Contract
Experience level
Mid-level · 4+ years
Posting language
English
Working hours
40 hours per week
Seniority
Mid-Senior level
Application method
Direct apply is available

Job summary

Develop and execute go-to-market strategies that drive customer acquisition, pipeline generation, product adoption, and revenue growth, including positioning, demand generation, launches, and market expansion. Collaborate across Sales, Marketing, Product, and Customer Success, build partnerships, optimize GTM metrics, represent Socify.ai externally, and use AI tools to improve execution.

Job details

TAC Security is looking for a high-energy, commercially minded GTM Manager to help take Socify.ai to the next level. Key Responsibilities: Develop and execute GTM strategies across target markets, industries, and customer segments. Drive customer acquisition, pipeline generation, product adoption, and revenue growth. Define product positioning, messaging, value propositions, and competitive differentiation. Identify new market opportunities through market research, customer insights, and competitive analysis. Partner with Sales, Marketing, Product, and Customer Success teams to execute integrated GTM initiatives. Develop demand-generation and pipeline acceleration programs. Support product launches, market expansion, and strategic growth initiatives. Build strategic partnerships, channel relationships, and ecosystem opportunities. Track and optimize key GTM metrics, including pipeline, conversion, acquisition, adoption, retention, and revenue. Represent Socify.ai at industry events, webinars, conferences, and customer engagements. Leverage AI tools to improve research, analysis, content creation, and GTM execution. Qualifications & Experience: 4+ years of experience in GTM, Growth, Product Marketing, Business Development, Revenue Operations, or a similar role. Experience in B2B SaaS, AI, Cybersecurity, Compliance, or Enterprise Technology. Strong understanding of enterprise buying journeys, demand generation, product marketing, and revenue growth. Proven ability to execute GTM initiatives and deliver measurable business outcomes. Strong analytical and strategic thinking with a hands-on approach to execution. Experience with CRM, marketing automation, analytics, and revenue/GTM platforms. Hands-on experience with AI tools, including Claude, is mandatory. Excellent communication, stakeholder management, and cross-functional collaboration skills. Experience with partnerships, channels, or business development is a strong plus. Why Socify.ai? You’ll work at the intersection of AI, cybersecurity, and compliance - helping shape the market strategy for a technology platform addressing a rapidly evolving enterprise need. This is a high-ownership role where your work will directly contribute to market expansion, customer acquisition, pipeline growth, and revenue.

What you’ll do

Develop and execute go-to-market strategies that drive customer acquisition, pipeline generation, product adoption, and revenue growth, including positioning, demand generation, launches, and market expansion. Collaborate across Sales, Marketing, Product, and Customer Success, build partnerships, optimize GTM metrics, represent Socify.ai externally, and use AI tools to improve execution.

Requirements

Requires at least four years of experience in GTM, Growth, Product Marketing, Business Development, Revenue Operations, or a related role, preferably in B2B SaaS, AI, cybersecurity, compliance, or enterprise technology. Candidates need enterprise buying journey and demand-generation knowledge, measurable execution results, analytical and communication skills, experience with CRM and GTM platforms, and hands-on experience with AI tools including Claude.

Listed skills

  • CRM · Preferred
  • Data analysis · Preferred
  • Cross-Functional Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Go-To-Market Strategy
  • Customer Acquisition
  • Pipeline Generation
  • Product Positioning
  • Demand Generation
  • Market Research
  • Competitive Analysis
  • Product Marketing
  • Revenue Growth
  • Strategic Partnerships
  • Channel Development
  • CRM
  • Marketing Automation
  • Analytics
  • AI Tools
  • Cross-Functional Collaboration

Job areas

  • Marketing
  • Sales
  • Management & Leadership
  • Technology
  • Security & Safety

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