Market Development Specialist – Low Voltage

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. We're looking for a Market Development Specialist to drive growth in the Low-voltage market. You'll identify and engage key customers—including consultants, contractors, and end-users—to create demand for ABB's electrical distribution and modernization solutions. Working closely with our sales and business teams, you'll combine technical knowledge with strategic business development to build our market position. Work Model: Hybrid This role is contributing to the Electrification Services Sales team You will be mainly accountable for: Build and maintain relationships with target customers (consultants, contractors, end-users) to understand their needs and position ABB solutions - in the region & for the Low voltage market Develop and execute market plans that drive demand and identify sales opportunities in the region Maintain an active pipeline of opportunities and regularly report on progress and conversion rates Provide technical expertise and value engineering support to customers and internal sales teams for Low Voltage Conduct training sessions with customers and sales teams to build knowledge of ABB's Low-voltage products and solutions Collaborate with product marketing and sales teams to tailor solutions for specific customer applications Identify and address market challenges, competitive threats, and roadblocks to growth Service solutions in the country and assigned region Qualifications for the role: 8+ years of sales, business development, or account management experience in commercial and/or industrial markets Strong knowledge of low-voltage electrical distribution systems, automation, and control products Demonstrated ability to influence consultants and end-users; experience with complex, long-cycle sales a plus Excellent communication and interpersonal skills; strong negotiation and problem-solving abilities Self-directed, entrepreneurial mindset with ability to work collaboratively in cross-functional teams Professional engineering designation or ongoing professional development in electrical engineering preferred Why ABB? We empower you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support that’s tailored to your goals. Every idea you share and every action you take contributes to something bigger. ABB may utilize Artificial Intelligence (AI)–enabled tools as part of its recruitment and selection processes. These tools are used solely to support and enhance decision-making; final hiring decisions are made by ABB recruitment professionals. ABB is committed to ensuring that all recruitment practices are conducted in a fair, transparent, and non-discriminatory manner, in compliance with applicable laws. #ABBCareers #RunwithABB #Runwhatrunstheworld #LI-Hybrid Employment Equity & Inclusion Statement (Canada) ABB values the dedication, commitment, and expertise of all our employees. As an Employment Equity Employer, we are committed to fostering an inclusive and diverse workplace. We actively support the principles of the Employment Equity Act and strive to build a workforce that reflects Canada’s diversity, including: • Women • Indigenous Peoples • Members of visible minorities • Persons with disabilities ABB is committed to providing reasonable accommodations to applicants with disabilities. If you require accommodation during any stage of the recruitment process, we encourage you to let us know.

The Market Development Specialist will build and maintain relationships with key customers to drive demand for ABB's low-voltage electrical distribution and modernization solutions. They are responsible for developing market plans, managing a sales pipeline, and providing technical expertise to support internal teams and customers.

Candidates must have 8+ years of experience in sales, business development, or account management within commercial or industrial markets. A strong technical background in low-voltage electrical distribution systems and a professional engineering designation or ongoing development are preferred.

• Problem solvingPreferred
• CommunicationPreferred

Identified from the job description. Confirm important requirements above.

• Business development
• Account management
• Low-voltage electrical distribution
• Automation
• Control products
• Strategic planning
• Value engineering
• Technical sales
• Relationship building
• Negotiation
• Problem-solving
• Communication
• Market analysis
• Training
• Cross-functional collaboration
• Employment Equity
• Influencing Skills
• Continuous Development
• Self-Discipline
• Systems Automation
• Market Positioning
• Account Management
• Artificial Intelligence
• Electrical Engineering
• Business Development
• Decision Making
• Electric Power Distribution
• Sales
• Interpersonal Communications
• Problem Solving
• Low Voltage
• Market Development
• Proactivity
• Product Marketing
• Business Strategies
• Value Engineering

• Sales
• Engineering
• Energy
• Management & Leadership
• Consulting
• Low Voltage Technician
• Fundraising / Development Specialist
• Public Relations Professionals
• Fundraisers

Minimum education

Professional degree

Minimum experience

8+ years

Posting language

English

Working hours

40 hours per week