Opens an external site
- Employment type
- Full-time
- Experience level
- Mid-level · 2+ years
- Minimum education
- High school
- Apply by
- Oct 31, 2026
- Posting language
- English
- Working hours
- 40 hours per week
Job summary
The Gun Counter Lead provides daily direction to outfitters regarding merchandise presentation, inventory control, and sales enhancements while ensuring compliance with firearm safety and legal requirements. They also support the Group Sales Manager in staffing, training, and maintaining high customer service standards to achieve departmental goals.
Job details
POSITION SUMMARY: Under the supervision of the Group Sales Manager, the Team Leader - Firearms gives daily directions to the outfitters in one of the departments within the store, to include: merchandise presentation, inventory control, pricing, sales enhancements, stocking, and customer service activities. ESSENTIAL FUNCTIONS: Supports GSM in leadership of firearm sales and compliance within Federal legal requirements, and company policies and procedures. Provides direction and guidance to Sales Outfitters in firearm safe handling, safety, operations, and customer experience standards within the firearms department. Supports the GSM in achievement of Departmental Sales, Gross Margin, Inventory Shrinkage and Payroll Goals. Provides daily directions to the outfitters within the department. Prepares to-do / Task lists. Executes all merchandising directives i.e. “Promotions, & Sale Events” etc. & maintain all plan-o-grams as set by the Corporate Office. Insures a pleasant and productive shopping experience for all customers. Assists the GSM and Human Resources Manager to staff the department with “service” oriented associates; participates in interviewing and makes recommendations for selection; coordinates training; consults with GSM and gives input on preparation of performance appraisals; coaches and motivates associates to promote positive customer relations and a productive team-oriented work environment. Resolves customer and associate opportunities with GSM and HR Manager. Maintains a high level of personal Customer Service; achieves better than Company average customer service results (surveys, secret shops, etc.). Remains Product “expert” through ongoing product knowledge training; conducts product demos to entire staff. Assists the GSM with coordination of all “Special Events”; maintenance of pricing and UPC integrity; determining proper assortments; accuracy of inventory; proper display, signing and pricing of all advertised items. Assists the GSM in carrying out Supervisory responsibilities in accordance with the Company’s policies and applicable laws, including interviewing, training, planning, assigning and directing work, measuring and evaluating performance, addressing complaints and resolving problems, maintaining a positive, harassment free working environment for all associates. Provides legendary experience for every customer with the F.I.S.H. model. Find the Customer – Actively seek out and engage all customers. Inquire to understand customer’s needs – Start a conversation to enquire about customer’s needs. Sell, recommend and add with expert advice – Outfit the customer with expert product recommendations. Honor the Customer – Thank the customer for choosing Bass Pro and invite them back. ALL OTHER DUTIES AS ASSIGNED EXPERIENCE/QUALIFICATIONS: Minimum Degree Required: High School Diploma or Equivalent Years of experience: 2 to 4 years in Retail Sales, Supervisory experience is a plus KNOWLEDGE, SKILLS, AND ABILITY: Ability to calculate figures and amounts such as discounts, commissions, and percentages Ability to read and analyze certain reports Ability to effectively present information and respond to questions from Managers, associates, customers, and the general public Ability to conduct meetings and presentations to groups Proficiency with PC-based word processing, spreadsheets, data-based management and electronic point of sale and inventory management systems Demonstrated strong interpersonal skills. Ability to establish and maintain effective working relationships with co-workers, associates, customers and with the Corporate Staff TRAVEL REQUIREMENTS: N/A PHYSICAL REQUIREMENTS: Regularly walks, stands and does computer work. Occasionally lifts up to 50 lbs. Seldom/Never sits. Additional Physical Requirements Occasionally ascend or descend ladders, stairs, ramps, etc. Constantly communicate with others to exchange information Occasionally repeat motions that may include the wrists, hands and/or fingers Occasionally operate machinery and/or power tools Occasionally operate motor vehicles or heavy equipment Light work that includes moving objects up to 20 pounds constantly, may occasionally move and lift objects up to 100 pounds or more (utilizing a team lift as needed) Occasionally work in tight and confined spaces Occasionally work in noisy environments INDEPENDENT JUDGEMENT: Performs duties within scope of general company policies, procedures, and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies, procedures, and practices. Starting Pay Rate: $20.00 - $22.75 Bass Pro Shops & Cabela’s welcomes applications from people with disabilities. Accommodations are available upon request during the assessment and selection process. Benefits Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions! Fun work environment Competitive wages Excellent benefits Unlimited career advancement opportunities Bass Pro Cares Fund Bass Pro Shops
What you’ll do
The Gun Counter Lead provides daily direction to outfitters regarding merchandise presentation, inventory control, and sales enhancements while ensuring compliance with firearm safety and legal requirements. They also support the Group Sales Manager in staffing, training, and maintaining high customer service standards to achieve departmental goals.
Requirements
Candidates must have a high school diploma or equivalent and 2 to 4 years of retail sales experience, with supervisory experience considered an asset. Proficiency in PC-based software, inventory management systems, and strong interpersonal skills are required for this role.
Benefits
- Retail merchandise discounts
- Restaurant discounts
- Resort discounts
- Conservation attraction discounts
- Competitive wages
- Excellent benefits
- Career advancement opportunities
- Bass Pro Cares Fund
Listed skills
- Inventory Control · Preferred
- Team Leadership · Preferred
- Customer service · Preferred
- Compliance · Preferred
- Product Knowledge · Preferred
- Data analysis · Preferred
- Point-of-sale systems · Preferred
- interpersonal skills · Preferred
- Conflict Resolution · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Firearm safety
- Inventory control
- Merchandising
- Team leadership
- Customer service
- Sales management
- Compliance
- Staff training
- Performance management
- Product knowledge
- Data analysis
- Point of sale systems
- Interpersonal skills
- Task management
- Conflict resolution
- Motor Vehicle Operation
- Product Knowledge
- Power Tool Operation
- Supervision
- Planning
- Needs Assessment
- Customer Relationship Management
- Management
- Calculations
- Spreadsheets
- Customer Service
- Discounts And Allowances
- Word Processing
- Sales
- Gross Margin
- Leadership
- Interpersonal Communications
- Inventory Control
- Inventory Management System
- Machinery
- Operations
- Performance Review
- Point Of Sale
- Presentations
- Product Demonstration
- Retail Sales
- Sales Management
- Visual Merchandising
- Team Oriented
- Surveys
- Coordinating
Job areas
- Retail
- Sales
- Management & Leadership
- Customer Service & Support
- Counter Lead
- Sales Lead
- Commercial Sales Representatives
- Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
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