Sales Development Representative (SDR)

Job summary

Make outbound calls and follow up with prospects in construction, engineering, and land surveying to understand their needs, qualify opportunities, and explain relevant equipment and support. Book meetings or demos for the Sales Manager, maintain accurate CRM records, and collaborate with the sales team to improve outreach.

Job details

$40,000–$75,000 a year Paid time off, Vision care, Dental care, On-site parking Full-time 3175 68 Street NW, Calgary, AB T3B 2J4 Full job description Sales Development Representative (SDR) – Outbound (Junior) Location: In-person — #2 – 3175 68 St NW, Calgary, AB (Bowness), T3B 2J4 Job Type: Full-time & In-Person About Bench Mark (Bench-Mark.ca) Bench Mark is the trusted source for RTK, GNSS, and land survey equipment. For over 20 years, we’ve helped engineers, surveyors, and construction professionals get the right gear—with straightforward advice, hands-on guidance, and support that doesn’t quit. (bench-mark.ca) We’re looking for a junior SDR who’s hungry to learn, comfortable on the phone, and excited to help customers find solutions that make their work easier. What you’ll do As an SDR, you’ll be the first point of contact for new opportunities. Your job is to connect with inbound prospects, qualify fit, and book meetings for our Sales Manager. Responsibilities • Make outbound calls and follow-ups to new inquiries and leads in construction, engineering, and land surveying. • Ask smart questions to understand the customer’s application, timeline, budget range, and decision process. • Clearly explain the value of our equipment and support—tailoring your pitch to the customer’s needs. • Qualify opportunities and book meetings/demos for the Sales Manager (with clean notes and context). • Build relationships with prospects and keep conversations moving forward with consistent follow-up. • Keep your pipeline organized by logging activities and updating lead statuses in our CRM. • Work closely with the sales team to improve messaging, targeting, and outreach. • Stay current on what’s happening in surveying, GNSS/RTK, and the industries we serve. What we’re looking for Must-haves • Strong communication skills (you’re clear, confident, and personable on the phone). • Comfort with outbound calling, follow-up, and handling objections respectfully. • Organized and detail-oriented (you keep accurate notes and don’t drop the ball). • Coachable, curious, and ready to learn technical products and real-world use cases. • Self-motivated and goal-driven—you like targets and you like hitting them. • English – Native/Bilingual Professional Proficiency Nice-to-haves • Experience in SDR/BDR work, cold calling, inside sales, or customer-facing roles. • Exposure to construction, surveying, engineering, geomatics, or field technology. • Experience using a CRM (any platform—if you can learn one, you can learn ours). • Post-secondary education in Business, Marketing, Engineering, STEM—or equivalent experience. Why you’ll like working here • Competitive base salary + commission • Training and mentorship (product knowledge, call coaching, and sales fundamentals) • Real growth path into sales, account management, or technical sales support • A supportive team that’s focused on helping customers succeed in the field How to apply Apply with your resume (a cover letter is welcome). If you include a short note, tell us: • Why this role interests you, and why you would be a great fit. • What the last non-fiction book you read was and what you liked about it. Job Type: Full-time Pay: $40,000.00-$75,000.00 per year Benefits: • Dental care • On-site parking • Paid time off • Vision care Ability to commute/relocate: • Calgary, AB T3B 2J4: reliably commute or plan to relocate before starting work (required) Education: • Secondary School (preferred) Experience: • sales: 1 year (preferred) Work Location: In person

What you’ll do

Make outbound calls and follow up with prospects in construction, engineering, and land surveying to understand their needs, qualify opportunities, and explain relevant equipment and support. Book meetings or demos for the Sales Manager, maintain accurate CRM records, and collaborate with the sales team to improve outreach.

Requirements

Candidates should communicate confidently by phone, be comfortable with outbound calls and respectful objection handling, and be organized, coachable, curious, and goal-driven. English proficiency is required; prior sales or customer-facing experience, CRM familiarity, relevant industry exposure, and post-secondary education are preferred or considered assets.

Benefits

• Paid Time Off
• Vision Care
• Dental Care
• On-Site Parking

Listed skills

• Objection Handling · Preferred
• Organization · Preferred
• Product Knowledge · Preferred
• CRM Management · Preferred
• Communication · Preferred
• Lead Qualification · Preferred
• Relationship Building · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Communication
• Outbound Calling
• Follow-Up
• Objection Handling
• Lead Qualification
• Sales Prospecting
• Relationship Building
• Appointment Setting
• CRM Management
• Pipeline Management
• Active Listening
• Organization
• Product Knowledge
• Customer Needs Analysis
• Goal Orientation

Job areas

• Sales
• Construction
• Customer Service & Support