Sales Associate

Job summary

Manage the full sales cycle by prospecting and qualifying OEM and industrial clients, presenting custom metal manufacturing solutions, preparing quotations, and closing sales. Grow existing accounts, follow up on orders, maintain customer satisfaction, track sales activity in CRM, and contribute to training and process improvements.

Job details

Company Description CBM – Metal For Innovation, operated by Canadian Business Machines Limited (CBM Ltd.), is a leading provider of custom metal products and contract manufacturing services. The company designs and manufactures high-quality, cost-effective solutions for a wide range of industries, including custom parts, electronic enclosures, cash security products, digital signage kiosks, furniture components, and automation assemblies. For nearly 100 years, CBM Ltd. has partnered with OEM companies to deliver turn-key manufacturing solutions that support complex production needs. Team members join a stable, long-standing organization focused on innovation, reliability, and collaborative customer partnerships. Role Description The Sales Specialist is a full-time, on-site role based in Milton, ON. This role is responsible for managing the full sales cycle, including prospecting new OEM and industrial clients, qualifying leads, and presenting CBM’s custom metal and manufacturing solutions. Day-to-day tasks include preparing and delivering product demonstrations, responding to customer inquiries, and creating quotations in collaboration with engineering and production teams. The Sales Specialist will maintain and grow existing accounts, support order follow-up, and ensure a high level of customer satisfaction through proactive communication. This position also involves participating in sales training initiatives, tracking sales activities in CRM tools, and providing feedback to improve sales processes and marketing efforts. Qualifications Candidates should possess strong Communication and Customer Service skills to build relationships, understand requirements, and provide responsive support. Candidates should possess solid Sales skills, including lead generation, negotiation, and closing, with experience working toward sales targets. Candidates should possess Training and Sales Management skills to support team learning, share product knowledge, and help drive sales performance. Experience in B2B or industrial/manufacturing sales is highly beneficial, especially with OEM clients and technical products. Ability to interpret technical drawings or specifications, and collaborate effectively with engineering and production teams. Strong organizational skills, attention to detail, and proficiency with CRM software and standard office applications. Post-secondary education in Business, Marketing, Engineering, or a related field, or equivalent combination of education and experience.

What you’ll do

Manage the full sales cycle by prospecting and qualifying OEM and industrial clients, presenting custom metal manufacturing solutions, preparing quotations, and closing sales. Grow existing accounts, follow up on orders, maintain customer satisfaction, track sales activity in CRM, and contribute to training and process improvements.

Requirements

Candidates should have strong communication, customer service, and sales skills, including experience with lead generation, negotiation, closing, and sales targets. B2B or industrial/manufacturing sales experience is beneficial; candidates should also be able to interpret technical specifications, collaborate with engineering and production teams, use CRM and office software, and have relevant post-secondary education or equivalent experience.

Listed skills

• Communication · Preferred
• Customer service · Preferred
• Negotiation · Preferred
• Training · Preferred
• Account Management · Preferred
• Organization · Preferred
• Attention to detail · Preferred
• Cross-Functional Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Communication
• Customer Service
• Lead Generation
• Negotiation
• Closing Sales
• Sales Management
• Training
• Account Management
• Product Demonstrations
• Quotation Preparation
• CRM Software
• Technical Drawing Interpretation
• Organization
• Attention To Detail
• Cross-Functional Collaboration

Job areas

• Sales
• Manufacturing
• Customer Service & Support