Marketing Specialist

Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community. We are seeking a Marketing Specialist to join our team. In this role, you’ll support our client's Regional Marketing team. This role focuses on expanding the pipeline within both existing and prospect accounts through innovative field marketing programs. The ideal candidate will deliver exceptional prospect/customer experiences that forge expansive adoption of solutions while strengthening relationships with key stakeholders to drive incremental increases in annual recurring revenue. This is a full-time, 4 month position with possibility to extend, for a remote worker within the United States. What You Will Do: Implement customer growth programs that surprise and delight Strategic Account customers while producing marketing sourced and influenced pipeline for sales Develop scalable marketing initiatives that expand pipeline beyond existing divisions, subsidiaries, and personas Generate and influence sales opportunities for additional users, product adoption, and organizational expansion Execute white glove-service programs for Sales and Customer Success teams while optimizing available resources Partner with product marketing and executive operations to generate event-specific content tailored to Strategic Account needs Team with Business Partners and their respective executive leadership for speaking engagements at customer events Liaise with Instructor Partner Management to support Customer Visit Days and Learning Days Collaborate and build strong relationships with Sales, Customer Success, Marketing, and Revenue Operations teams to align on execution of our programs against strategic priorities, this includes support on external (Conferences, Proprietary Events) and internal events (QBRs, Sales Kick Off) Compile and analyze program metrics to demonstrate impact and ROI Create comprehensive reports showcasing value delivered to Strategic Accounts Track pipeline growth and conversion rates resulting from marketing programs Identify trends and insights to inform future program development Test and iterate on program concepts to optimize for pipeline expansion Stay current on industry trends to identify innovative engagement opportunities Apply creative thinking to overcome budget and resource constraints Project Management skills for planning, executing, and tracking pipeline development working with sales Manage multiple customer programs simultaneously while maintaining quality standards Develop and maintain program calendars aligned with Sales and Customer Success cycles Coordinate logistics for in-person events across North America Ensure timely delivery of all program elements with renewals in mind What You Bring: 3-4 years of event, program and project management in the tech industry Experience in event logistics and planning Exceptional written and verbal communication skills Strong organizational and time management skills Basic understanding of sales and marketing metrics Proficient in Google Cloud applications, Salesforce, Slack, Splashthat, Typeform, On24, Canva, Asana, and Zoom Experience supporting Sales and Customer Success teams or account management Background in B2B marketing or enterprise software (Preferred) Understanding of learning and development industry and CHRO and CLO personas Travel up to 15% Our Benefits: Competitive compensation commensurate with experience Employee Referral Bonus Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.

The role focuses on implementing customer growth and field marketing programs to expand the pipeline for strategic accounts. It involves coordinating event logistics, analyzing program metrics for ROI, and collaborating with Sales and Customer Success teams.

Candidates need 3-4 years of event and project management experience within the tech industry. Proficiency in tools like Salesforce, Google Cloud, and Asana, along with a background in B2B marketing, is required.

• Competitive compensation • Employee Referral Bonus

• Project managementPreferred
• Time managementPreferred

Identified from the job description. Confirm important requirements above.

• Event Management
• Program Management
• Project Management
• B2B Marketing
• Salesforce
• Google Cloud Applications
• Field Marketing
• Pipeline Generation
• Stakeholder Management
• ROI Analysis
• Written Communication
• Verbal Communication
• Time Management
• Enterprise Software Marketing
• Event Logistics
• Customer Experience

• Marketing
• Technology
• Sales
• Consulting
• Software

Minimum experience

2+ years

Apply by

Sep 6, 2026

Posting language

English

Working hours

40 hours per week

Location requirements

Country, Greater Toronto Area, Canada

Seniority

Associate