Paid Media Specialist

Job summary

Manage day-to-day media buying and campaign execution across Google and Meta Ads for a portfolio of 10–15 clinics. Focus on optimizing bids, budgets, and audiences to meet efficiency and volume targets while providing clear performance insights.

Job details

Cosmetic Physician Partners is building the premier network of physician-led medical aesthetic clinics across the US. By supporting our clinics with a world-class leadership team, market-leading support services, and an iconic brand experience, we deliver remarkable results that improve the lives of our clients and team members. Position Overview: We're looking for a Paid Media Specialist to run day-to-day media buying in-platform across Google Ads and Meta Ads. Reporting to the Director of Growth Marketing, you'll deploy, optimize, and report on campaigns for a portfolio of 10–15 CPP clinics, working alongside our marketing strategy team to turn agreed plans into live, performing campaigns. This is a hands-on execution role inside a defined system. Media strategy and budget allocation are set collaboratively. Your focus is making the campaigns work: clean builds, disciplined optimization, and clear reporting that helps clinic partners understand their performance. This is a hybrid role, and the successful candidate is required to be in the Montreal office on Monday, Tuesday, and Thursday. Key Responsibilities Build, launch, and manage paid campaigns across Meta and Google for 10–15 clinics . Optimize accounts against efficiency and volume targets: bids, budgets, audiences, creative rotation, and search terms. Monitor pacing and delivery, and flag issues early. Interpret automated performance reporting and translate it into clear insights for internal teams and clinic partners. Contribute to network-wide testing: run structured tests across comparable clinics and help build learnings that scale across the portfolio. Partner with the marketing strategy team and Head of Growth to translate campaign plans into in-platform execution. Qualifications: 1 to 3 years of agency or in-house media buying experience Working knowledge of both paid social and paid search, with hands-on time in Meta Ads Manager and Google Ads Comfortable with performance metrics (CPA, CPL, CTR, ROAS) and able to explain what's driving them Organized and detail-oriented — this role runs many accounts in parallel, so consistency matters more than flash Clear communicator, comfortable presenting numbers to non-media stakeholders1–3 years of agency or media buying experience with a strong understanding of performance metrics. Benefits: Competitive salary and performance-based incentives. Comprehensive training and development opportunities. Access to medical aesthetics treatments at discounted rates. Dynamic and supportive work environment with opportunities for career advancement.

What you’ll do

Manage day-to-day media buying and campaign execution across Google and Meta Ads for a portfolio of 10–15 clinics. Focus on optimizing bids, budgets, and audiences to meet efficiency and volume targets while providing clear performance insights.

Requirements

Requires 1 to 3 years of agency or in-house media buying experience with hands-on proficiency in Meta Ads Manager and Google Ads. Candidates must be comfortable with performance metrics like CPA and ROAS and possess strong organizational skills.

Benefits

• Competitive salary • Performance-based incentives • Comprehensive training and development opportunities • Discounted medical aesthetics treatments • Career advancement opportunities

Listed skills

• Budget · Preferred
• Performance Reporting · Preferred
• Training · Preferred
• Organized · Preferred
• Leadership · Preferred
• Detail-oriented · Preferred
• Teams · Preferred
• Execution · Preferred
• Reporting · Preferred
• Development · Preferred
• Time · Preferred
• efficiency · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Media Buying
• Google Ads
• Meta Ads Manager
• Paid Social
• Paid Search
• Performance Metrics
• Campaign Optimization
• Reporting
• Budget Management
• A/B Testing

Job areas

• Marketing
• Healthcare
• Creative & Media