Content Strategist (Digital Menu Boards / Food & Bev)

Canada
Remote
Posted Nov 6, 2026
1 position

$35–$40 / hour

Opens LinkedIn

Employment type: Contract
Posting language: English
Application method: Apply on LinkedIn (LinkedIn sign-in required)

Job summary

Develop content and menu strategies that improve customer navigation, prioritize commercial offerings, and integrate promotions and sponsorships across physical and digital touchpoints. Analyze customer behavior and performance data, establish KPIs and testing approaches, and present actionable recommendations to stakeholders and creative teams.

Job details

Content Strategist Fully Remote Starts: November Duration: 6 weeks, approx. 25-30 hrs/week Rate: $35-40/hr. Our client, a leader in the music, media, advertising, and technology space, is seeking a Freelance Content Strategist to support an upcoming customer experience and digital content optimization project. This fully remote role will focus on developing strategic recommendations that improve customer engagement, streamline decision-making, and maximize commercial performance across physical and digital touchpoints. The ideal candidate brings experience in retail, QSR, foodservice, merchandising, digital signage, digital menu boards, customer journey strategy, or related customer experience environments. Responsibilities: Develop content and menu hierarchy recommendations that improve customer navigation and reduce decision friction. Create strategies to prioritize best-selling, high-margin, promotional, bundled, and sponsored products. Define content frameworks that balance persistent messaging with rotating promotional content. Recommend effective approaches for integrating sponsorships, advertising, and promotional campaigns into customer-facing experiences. Analyze customer journey and behavioral patterns to inform content placement and prioritization. Develop content strategies that adapt to varying customer traffic patterns and operational needs, including pre-event, peak, and intermission periods. Establish KPI frameworks and testing methodologies using available sales, POS, operational, and customer engagement data. Translate strategic recommendations into clear, actionable creative direction for concept development and proof-of-concept execution. Collaborate with cross-functional stakeholders, including creative, experience design, marketing, and business teams, to align content strategies with business objectives. Present findings, recommendations, and strategic rationale to internal and client stakeholders. Skills & Requirements: Proven experience as a Content Strategist, CX Strategist, Customer Journey Strategist, Merchandising Strategist, or similar role. Experience within retail, QSR, foodservice, entertainment venues, hospitality, digital signage, or digital menu board environments. Strong understanding of customer decision-making behaviors, content hierarchy, and conversion optimization principles. Experience developing merchandising, menu optimization, promotional, or sponsorship strategies. Ability to leverage sales, POS, operational, and customer data to inform strategic recommendations. Familiarity with A/B testing, performance measurement, and KPI development. Strong analytical thinking and ability to translate insights into actionable strategies. Experience collaborating with creative teams and translating strategic direction into tangible creative concepts. Excellent communication, presentation, and stakeholder management skills. Ability to work independently in a remote consulting or freelance capacity. Preferred Qualifications: Experience working with high-volume consumer environments such as stadiums, arenas, entertainment venues, quick-service restaurants, or retail brands. Understanding of physical and digital customer experience ecosystems. Background in content strategy for advertising, media, or brand partnership initiatives. Experience supporting proof-of-concept or innovation projects from strategy through execution. In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. Email Your Resume In Word To Natalie.Panetta@jobalert.creativecircle.com Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply. Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : NP8-2001488L761 -- in the email subject line for your application to be considered. Natalie Panetta - Recruitment Strategist This is a new role. This job was first posted by Creative Circle on 11/04/2026 and applications will be accepted on an ongoing basis until the position is filled or closed. Everforth Creative Circle ULC is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to age, ancestry, colour, race, citizenship, ethnic origin, place of origin, creed, disability, family status, marital status, sex, sexual orientation, gender identity, gender expression, record of offences and/or any other ground protected by applicable law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. If you require accommodation in the application process on the basis of a disability or any other ground protected by applicable law, please contact a member of our Human Resources team at HumanResources@creativecircle.com or your Everforth Creative Circle Recruiter to make arrangements. Copyright © 2026 Everforth, Inc. All rights reserved.

What you’ll do

Requirements

Candidates should have relevant content, customer experience, customer journey, or merchandising strategy experience in retail, foodservice, entertainment, hospitality, or digital signage environments. They should be skilled in using sales and customer data, developing promotional strategies and KPIs, collaborating with creative teams, and communicating recommendations to stakeholders.