Opens an external site
- Employment type
- Full-time
- Experience level
- Mid-level · 2+ years
- Posting language
- English
- Working hours
- 40 hours per week
Job summary
The Programmatic Buyer is responsible for the end-to-end management of programmatic campaigns, including planning, setup, optimization, and reporting. They will collaborate with internal and external stakeholders to drive revenue growth and ensure client objectives are met.
Job details
Job Description: Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms. Dentsu programmatic is shaping the future of programmatic and is looking for the next rising star to join the team. We are looking for someone who is accountable, works well in a team environment, and is proactive in growing revenue. As a Programmatic Buyer, you will have the opportunity to own strategy and planning, set up and activate programmatic campaigns, and grow revenue. You will be working closely with internal and external stakeholders to service different client teams within the agency for your portfolio. Your day-to-day would include campaign planning, set up, optimization, reporting, and collaborating closely with traders and client teams to hit client objectives. A successful candidate would demonstrate problem solving skills, attention to detail, and time management. Your primary goal in this role is to improve campaign performance, with insightful reporting, and growing revenue. Key Responsibilities: Participate in discussions about potential campaigns and attend new campaign briefings, including RFP creation. Ensure all media plan requirements (including Partner spends) are correctly communicated to all relevant teams and entered accurately in the appropriate platforms. Set up and provide oversight of programmatic campaigns across various platforms. Campaign management from beginning to end – from initial briefings, planning, platform setup, and post reporting Proactively review and flag any potential challenges or opportunities within live campaigns. Completing post launch audits, campaign optimizations, & pacing on programmatic campaigns Work effectively with internal and external partners to look for revenue growth. Experience/Knowledge: 1 – 3 years of programmatic experience. Previous agency experience is preferred. In platform experience with multiple DSPs. This includes, but not limited to, DV360, Amazon, Teads/TAM, and The Trade Desk (TTD) Solid understanding of the Canadian media marketplace. Basic understanding of tagging, ad serving, & campaign management tools Strong problem solving and critical analysis skills Aptitude to build and maintain strong working relationships Excellent communication and writing skills with a strong attention to detail. Desire to continuously improve campaign performance and grow revenue. Advanced Excel & PowerPoint knowledge Additional information Vacancy: Is this posting for the purposes of filling an existing vacancy [Y/N] The salary range for this position is $55k-$60k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees. AI Disclosure: [dentsu] utilizes artificial intelligence tools as part of its recruitment process, as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools. We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process. Location: Toronto Brand: Dentsu Media Time Type: Full time Contract Type: Permanent
What you’ll do
The Programmatic Buyer is responsible for the end-to-end management of programmatic campaigns, including planning, setup, optimization, and reporting. They will collaborate with internal and external stakeholders to drive revenue growth and ensure client objectives are met.
Requirements
Candidates should have 1-3 years of programmatic experience, preferably in an agency setting, with proficiency in multiple DSPs. Strong analytical skills, attention to detail, and advanced knowledge of Excel and PowerPoint are required.
Benefits
- Medical
- Dental
- RRSP
- Paid time off
Listed skills
- Campaign Management · Preferred
- Data analysis · Preferred
- Reporting · Preferred
- Problem solving · Preferred
- Microsoft Excel · Preferred
- Communication · Preferred
- Time management · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Programmatic advertising
- Campaign management
- Media planning
- DSP
- DV360
- Amazon
- Teads
- The Trade Desk
- Data analysis
- Optimization
- Reporting
- Problem solving
- Excel
- PowerPoint
- Communication
- Time management
- Planning
- Problem Solving
- Microsoft PowerPoint
- Microsoft Excel
- Detail Oriented
- Writing
- Business Results
- Revenue Growth
- Auditing
- Time Management
- Request For Proposal
- Campaign Management
- Critical Thinking
- Time Off Management
- Ad Serving
- Google Display & Video 360
Job areas
- Marketing
- Creative & Media
- Data & Analytics
- Programmatic Manager
- Media Planner / Buyer
- Buyers
- Public Relations Specialists
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