Regional Sales Manager - Northern Alberta

Job summary

Lead and coach a regional sales team to drive revenue growth and enhance product knowledge. Manage key customer relationships, execute localized marketing initiatives, and develop regional sales coverage strategies.

Job details

Durabuilt Windows & Doors seeks a highly motivated Regional Sales Manager to drive revenue growth through coaching, empowerment, and strategic leadership of a regional sales team. The ideal candidate will bring extensive experience in the building materials and construction industry, particularly in the mid-to-luxury sectors, combined with strong relationships within the construction community and a proven track record of independent success. KEY RESPONSIBILITIES & PERFORMANCE METRICS Team Coaching & Development (35%) • Coach and mentor the sales force to enhance their capabilities • Create a culture of ongoing personal development focused on product knowledge and soft skills • Key measurements: Team participation, customer call completion rates, sales closure rates, and product knowledge Customer Relationships & Marketing (30%) • Maintain and develop key customer relationships that drive revenue growth • Work in conjunction with the Marketing team to develop tailored customer solutions and localized marketing initiatives • Coordinate and execute customer events that leverage the 4P's of marketing (Product, Price, Place, Promotion) • Key measurements: Market share, revenue, and profitability Market Analysis & Sales Coverage (20%) • Provide ongoing market outlook projections and establish corresponding regional sales coverage strategies • Develop an in-depth understanding of regional market dynamics, including product sales potential, industry segmentation, and competitive landscape • Design and implement a sales coverage model that maximizes sales and profit in line with regional objectives • Key measurements: 90-day forecast accuracy and effectiveness of sales coverage structure Business Management (15%) • Manage other business matters related to sales profitability and growth, including commissions administration, safety compliance, policy implementation, reporting, and HR matters REQUIRED KNOWLEDGE & SKILLS Sales Management • In-depth knowledge of the sales management process, including opportunity identification, forecasting, market and competitive positioning, and pricing programs • Strong negotiating and financial business acumen Product & Market Knowledge • In-depth product and market knowledge of windows and doors • Understanding of the building materials and construction industry Technical Skills • Proficiency in Microsoft Business applications • Experience with Customer Relationship Management (CRM) software solutions and applications EDUCATION & EXPERIENCE • 10+ years of relevant experience in sales and/or marketing • Postsecondary education (preferred) • Proven track record of leading and developing high-performing sales teams • Demonstrated success in building customer relationships and driving revenue growth WHY JOIN DURABUILT? We are committed to building with purpose: INNOVATIVE – Join a team that continually seeks to improve and create value ACCOUNTABLE – We stand behind our work, our people, and our brand CARING – We genuinely support each other, our customers, and our communities GROWTH-MINDED – We invest in your professional development and expect excellence We believe in diversity, inclusion, and equal opportunity for all. We welcome applicants from every background, experience, and identity. Thank you for your interest in joining Durabuilt Windows & Doors!

What you’ll do

Lead and coach a regional sales team to drive revenue growth and enhance product knowledge. Manage key customer relationships, execute localized marketing initiatives, and develop regional sales coverage strategies.

Requirements

Requires over 10 years of experience in sales or marketing with a proven track record of leading high-performing teams. Postsecondary education is preferred, along with deep knowledge of the windows, doors, and construction industry.

Listed skills

• Product Knowledge · Preferred
• Negotiation · Preferred
• Forecasting · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Sales Management
• Team Coaching
• Strategic Leadership
• Market Analysis
• Financial Business Acumen
• Negotiation
• CRM Software
• Microsoft Business Applications
• Revenue Growth
• Customer Relationship Management
• Forecasting
• Pricing Programs
• Product Knowledge
• Marketing Strategy
• Business Management
• HR Management

Job areas

• Sales
• Management & Leadership
• Construction
• Manufacturing
• Marketing