Salesforce Marketing Cloud Architect

Job summary

Lead Salesforce Marketing Cloud campaign migration and delivery, designing and reviewing architectures, automations, customer journeys, and campaign configurations. Guide developers, coordinate with data and CXone teams, manage technical governance and risks, and support testing, go-live, hypercare, and production stabilization.

Job details

Salesforce Marketing Cloud Architect Remote – Canada Required Qualifications 1. 8-10+ years of experience in Salesforce development and solution delivery. 2. Minimum 2+ years of experience leading SFMC implementation or migration projects. 3. Strong hands-on expertise in SFMC Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, and Data Extensions. 4. Experience designing and implementing multi-channel campaigns across Email, SMS, and customer engagement journeys. 5. Strong understanding of file-based integrations, SFTP processes, audience management, and campaign execution workflows. 6. Experience working with data platforms such as Snowflake and integrating SFMC with enterprise data ecosystems. 7. Experience supporting campaign migration, platform modernization, or lift-and-shift transformation initiatives. 8. Ability to translate business requirements into scalable SFMC solution designs and technical specifications. 9. Experience coordinating with business, data, QA, and client stakeholders across multiple releases and go-lives. 10. Strong understanding of SDLC, deployment planning, defect management, UAT support, and release governance. 11. Excellent client-facing communication, leadership, and stakeholder management skills. Key Responsibilities • Lead SFMC delivery for migration of campaign workloads to Salesforce Marketing Cloud. • Design and review SFMC architectures, automations, journeys, and campaign configurations. • Guide developers on implementation standards, reusable components, and best practices. • Collaborate with Snowflake, Data Engineering, and CXone teams for end-to-end campaign orchestration. • Participate in solution reviews, technical governance, estimations, and risk management. • Support SIT, UAT, Go-Live readiness, hypercare, and production stabilization activities. • Act as primary technical point of contact for client stakeholders and other teams. Preferred Qualifications / Good to Have Skills 1. Salesforce Marketing Cloud Consultant and/or Developer Certification. 2. Experience with NICE CXone or Contact Center platforms. 3. Knowledge of Snowflake, Azure Data Factory (ADF), and campaign data architectures. 4. Experience in healthcare, patient engagement, or regulated industries. 5. Experience with large-scale campaign migration and multi-release delivery programs.

What you’ll do

Lead Salesforce Marketing Cloud campaign migration and delivery, designing and reviewing architectures, automations, customer journeys, and campaign configurations. Guide developers, coordinate with data and CXone teams, manage technical governance and risks, and support testing, go-live, hypercare, and production stabilization.

Requirements

Requires 8–10+ years of Salesforce development and solution delivery experience, including at least 2 years leading SFMC implementation or migration projects, with hands-on expertise across core SFMC studios and campaign tools. Candidates should also have experience with integrations and enterprise data platforms, release and testing processes, and strong client-facing leadership and communication skills.

Listed skills

• Stakeholder Management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Salesforce Marketing Cloud
• SFMC Architecture
• Email Studio
• Journey Builder
• Automation Studio
• Contact Builder
• Mobile Studio
• Data Extensions
• Multi-Channel Campaigns
• SFTP Integrations
• Snowflake
• Campaign Migration
• Solution Design
• Stakeholder Management
• Release Governance
• UAT Support

Job areas

• Technology
• Marketing
• Management & Leadership
• Data & Analytics
• Consulting

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