Business Development Representative

Job summary

Conduct outreach to prospective franchisees, lead introductory qualification calls, and maintain accurate lead records and pipeline updates. Nurture prospects, coordinate information sessions for qualified candidates, and monitor outreach and conversion performance to help improve sales processes.

Job details

About The Company ECG Brands is a fast-growing leader in the construction franchise industry with 30+ franchises across Canada. Through our flagship brands, Rydel Roofing & Siding and Deckify, we specialize in building and scaling high-performing businesses—taking new markets from startup to over $1M in revenue within their first year. We are looking for a highly outgoing, articulate, and commercially driven Business Development Representative to join our growing team. About The Role We are looking for an experienced Business Development Representative to join our Head Office team and be the first point of contact for prospective franchisees. This role is ideal for someone who is an expert in speaking with people, building relationships, identifying opportunities, and turning initial conversations into meaningful business prospects. The successful candidate will have exceptional communication skills, a natural talent for sales, a proactive mindset, and, most importantly, the willingness to learn, adapt, and be coached. Key Responsibilities 1. Conduct initial outreach to prospective franchisees through phone calls, emails, and other communication channels, serving as the first point of contact. 2. Lead structured 30-minute introductory calls to assess prospects’ backgrounds, interests, investment readiness, and suitability for the franchise opportunity. 3. Manage and maintain the pipeline, ensuring accurate lead records, timely updates, and effective tracking of opportunities. 4. Proactively follow up with prospects, nurture relationships, address initial inquiries, and maintain engagement throughout the qualification process. 5. Schedule and coordinate franchise information sessions with Franchise Development Manager for qualified prospects, ensuring they are properly briefed and prepared. 6. Monitor outreach activities, lead conversion and pipeline performance while collaborating with management to improve sales processes and conversion rates. What We're Looking For · Excellent English communication skills, with strong presentation and interpersonal abilities. · Strong sales, persuasion, and relationship-building skills, with the confidence to engage and influence prospective clients. · Outgoing, energetic, and personable, with a natural ability to connect with people from diverse backgrounds. · Organized, proactive, and capable of managing multiple leads, follow-ups, and priorities simultaneously. · Highly coachable, receptive to feedback, and eager to learn, adapt, and continuously improve performance. · Previous experience in sales, business development, or lead generation is required. · A bachelor’s degree in business administration, sales or a related field is a plus. Position Details: · Type: Remote – Full time · Salary: 50-60K CAD (based on experience) · Medical Insurance · Supportive and collaborative work environment

What you’ll do

Conduct outreach to prospective franchisees, lead introductory qualification calls, and maintain accurate lead records and pipeline updates. Nurture prospects, coordinate information sessions for qualified candidates, and monitor outreach and conversion performance to help improve sales processes.

Requirements

Previous experience in sales, business development, or lead generation is required, along with strong English communication, presentation, persuasion, and relationship-building skills. Candidates should be organized, proactive, personable, and receptive to coaching; a bachelor’s degree in business administration, sales, or a related field is a plus.

Benefits

• Medical Insurance
• Supportive And Collaborative Work Environment

Listed skills

• interpersonal skills · Preferred
• Sales · Preferred
• Relationship Building · Preferred
• Business development · Preferred
• Lead Qualification · Preferred
• Organization · Preferred
• Time management · Preferred
• adaptability · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• English Communication
• Presentation Skills
• Interpersonal Skills
• Sales
• Persuasion
• Relationship Building
• Lead Generation
• Business Development
• Lead Qualification
• Pipeline Management
• Prospecting
• Follow-Up
• Organization
• Time Management
• Adaptability
• Coachability

Job areas

• Sales
• Construction
• Management & Leadership

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