Creative Strategist

We're Eyr Holistic, a fast-growing nine-figure Nordic ecommerce group in natural wellness and beauty, home to Frøya Organics, Norse Organics, Primal Viking and Arctic Goddess. We are vertically integrated from the ground up, from the farmers and harvesters who grow and collect our Arctic herbs all the way to the customer's door. One integrated company, one team spread across the world, owning quality and story at every step. Who is this for Creative Strategist with 3+ years experience writing scripts and shot lists for performance video ads on Meta Proven track record scaling 8–9 figure DTC brands with UGC-style creatives What you’ll get Creative freedom to strategically test new angles and innovative creative ideas Ownership of creative quality and ad performance A high-velocity environment with clear weekly output targets. Key Responsibilities Write direct response UGC style scripts that drive high conversion rates Analyze performance data and use learnings to optimize future scripts Collaborate with our Creator Team and Editors to ensure the ad creation process from idea to execution runs smoothly. Qualificat 3+ years writing performance video ads for Meta Portfolio of UGC/performance ads that scaled DTC brands Understanding of how to analyze Meta performance data Strong grasp of rapid iteration, testing, and data-informed decisions Experience collaborating with editors and providing them with clear feedback to bring your vision to life

The role involves writing high-conversion direct response UGC scripts and shot lists for Meta performance video ads. The strategist will analyze performance data to optimize future creatives and collaborate with creators and editors to execute the vision.

Candidates must have 3+ years of experience writing performance video ads for Meta and a proven track record of scaling 8-9 figure DTC brands. A portfolio of successful UGC/performance ads and the ability to analyze Meta performance data are required.

Identified from the job description. Confirm important requirements above.

• Direct Response Copywriting
• UGC Script Writing
• Meta Ads Performance Analysis
• Shot List Creation
• Performance Marketing
• DTC Brand Scaling
• Creative Strategy
• Rapid Iteration
• Data-Informed Decision Making
• Collaboration with Editors

• Marketing
• Creative & Media
• Retail
• Sales

Minimum experience

3+ years

Posting language

English

Working hours

40 hours per week

Seniority

Mid-Senior level

Application method

Direct apply is available