Fifth Story helps brands, agencies and organizations reach Canadians through strategic content, earned media distribution and measurement.
Home to News Canada, L’édition Nouvelles, Media Ratings Points (MRP) and For Your Life, Fifth Story brings together more than 45 years of Canadian media expertise under one roof. We specialize in creating ready-to-use lifestyle editorial content for newsrooms, content editors and media outlets across Canada, distributed in English and French through the News Canada media network.
Our team helps clients translate their expertise into timely, relevant and media-friendly story angles designed to inform, engage and provide value to Canadian audiences. From national campaigns to regional outreach, we support communications strategies with content that is editorially appropriate, professionally produced and built for earned media pickup.
We also help clients measure the impact of their earned media activity through Media Ratings Points, a Canadian measurement service that provides audience reach insights across media channels.
Fifth Story works directly with brands, government departments, non-profit organizations and PR agencies, offering content strategy, editorial development, production, distribution, media relations and measurement support.
Whether you’re looking to build awareness, support a public education campaign, extend the reach of a PR program or better understand the impact of earned media, Fifth Story helps make content more useful, discoverable and measurable.
Fifth Story is a cyber‑secure organization, independently certified to ISO/IEC 27001:2022, the global standard for information security management.