Forma.ai

Verified Job Source

The Sales Performance Management platform that unifies sales planning & incentive compensation with fully connected data

Toronto, Ontario

Software Development

51–200 people

About

Forma.ai is a ground-breaking Sales Performance Management platform that fully integrates sales planning with rapid (and scalable) incentive compensation management. Creating a single, complete source of truth with your data, our platform consolidates the planning and administration of territories, quotas, and incentives with all of their dependencies. Trusted by innovators like Autodesk, Stryker, and Trustpilot, we're the only SPM platform on the market rapidly accelerating rule-building for incentive compensation plans with templates and a proprietary, collective data model. Now global sales teams, revenue operations leaders, and compensation teams can collaboratively plan and deploy even the most complex SPM strategies at speed and scale.

Open positions

Staff Full-Stack Engineer- TQM

On-site · Toronto

About Forma.ai: Forma.ai is a Series B startup that's revolutionizing how sales compensation is designed, managed and optimized. We handle billions in annual managed commissions for market leaders like Edmentum, Stryker, and Autodesk. Our growth has been fuelled by our passion for fundamentally changing and shaping how companies use sales intelligence to drive business strategy. We’re welcoming equally driven individuals who are excited about creating something big! About the Team We build enterprise software that helps organizations optimize sales performance and improve go-to-marke…

Staff Back End Engineer (Applications)

Remote · Toronto, Ontario, Canada

You will lead the technical direction and development of complex backend services across multiple domains while setting standards for system design and reliability. You will also partner with product and engineering leadership to translate business requirements into scalable, maintainable architectures.

Director of Strategic Finance

On-site · Toronto

The Director of Strategic Finance will lead corporate financial architecture, including 3-statement modeling, executive reporting, and annual budgeting. Additionally, they will deploy AI-driven automation workflows and partner with RevOps to optimize commercial structuring and deal desk operations.

Sales Development Representative

On-site · Toronto

The Sales Development Representative will identify and engage key stakeholders to build a robust sales pipeline through personalized outbound outreach. They will collaborate closely with Sales and Marketing teams to qualify prospects and convert interest into actionable sales opportunities.

Business Development Representative

On-site · Toronto

You will identify and engage key stakeholders to build a robust sales pipeline through personalized outbound strategies. Additionally, you will collaborate with sales and marketing teams to qualify prospects and manage account engagement effectively.

Account Executive

Remote · Canada, United States

As an Account Executive, you will drive revenue growth by identifying and closing enterprise-level deals. You will manage a pipeline of Fortune 1000 prospects and engage senior executives to position Forma.ai as a strategic partner.

Principal Consultant, Sales Effectiveness

Remote · Canada, United States

Lead the implementation of enterprise-level sales planning solutions, including territory and quota management, for new and existing customers. Act as a strategic partner to optimize sales processes while contributing to product requirements and feature prioritization.

Staff Frontend Engineer

Remote · Canada

The Staff Application Engineer will lead development efforts for critical application features and set an example for code quality and software design. This role involves working on complex code challenges within the application.

Senior Staff Back End Engineer (Applications)

On-site · Toronto

The role involves leading development efforts for complex backend capabilities, serving as a technical example in system design, code quality, and long-term maintainability, operating at the intersection of data modelling, business logic, and enterprise scale reliability. Responsibilities include designing and evolving backend services, architecting data models for hierarchical and graph structures, and driving architectural decisions balancing extensibility, performance, and simplicity.

Senior Frontend Engineer

Remote · Toronto, Ontario, Canada

The Senior Frontend Engineer will build, evolve, and scale customer-facing and internal operations interfaces for complex sales compensation workflows. You will collaborate with cross-functional teams to deliver intuitive, performant, and reliable frontend solutions while contributing to technical architecture and product direction.

Staff Security Engineer

On-site · Toronto

The Senior Security Engineer will lead security initiatives across cloud infrastructure, application development, and internal systems. They will design practical controls, automate security processes, and collaborate with cross-functional teams to ensure secure and reliable software delivery.

Senior Product Manager- ICM Operations

On-site · Toronto

You will own the end-to-end product requirements and feature prioritization for the ICM Operations platform, including core services and business intelligence capabilities. You will collaborate with engineering, operations, and leadership to drive product strategy, define user flows, and ensure the successful delivery of high-impact solutions.

Sales Engineer

Remote · Canada, United States

The Sales Engineer supports Account Executives by conducting technical discovery and delivering customized product demonstrations to enterprise prospects. They collaborate with cross-functional teams to architect solutions that address complex sales compensation needs.

Account Director

On-site · Toronto

Own and grow strategic enterprise customer relationships by serving as a trusted advisor to executive stakeholders. Drive long-term account growth through renewals and expansions while ensuring customers realize measurable business impact.

Staff Back End Engineer (Data Platform)

On-site · Toronto

Lead the evolution of a Spark-based data platform by designing complex backend services and architecting large-scale enterprise data models. You will drive architectural decisions, improve system reliability, and mentor other engineers to raise backend engineering standards.

Implementation Analyst

On-site · Toronto

The role involves managing customer relationships and acting as an architect to translate business logic into system logic for sales compensation. You will collaborate with Product and Engineering teams to implement new features and optimize Sales Performance Management processes.

Senior Back End Engineer (Data Platform)

On-site · Toronto

Design and build Spark-based data pipelines and platform services to support a rules-based sales commission calculation engine. Collaborate with Product and Analytics teams to translate complex business requirements into scalable and reliable data designs.

Senior Software Engineer (Applications)

On-site · Toronto

Design and build scalable backend services and data models to power complex enterprise product workflows. Collaborate with Product and Engineering teams to translate business requirements into maintainable, high-performance technical designs.

Senior Product Manager (ICM Operations)

On-site

- Forma is hiring a Product Manager to lead key initiatives across our ICM Operations platform, spanning Core Services and Business Intelligence (BI). This includes workflows, automation, APIs, claims management, and next-generation reporting and data capabilities - This role is for someone who can take full ownership of a product area, not just manage a backlog. We’re looking for a strategic product leader who starts with the business problem, understands the user workflow end to end, and partners cross-functionally to define the right solutions - Success in this role requires strong product…

Director, SPM Implementation

On-site · Toronto

The Director of Implementation will define and lead the strategy for onboarding and scaling enterprise customer deployments while building, mentoring, and leading a high-performing implementation team. This role involves overseeing complex customer relationships and guiding the architectural design of customer solutions in collaboration with Product and Engineering.