Performance Creative Strategist

Job summary

You will lead creative strategy and messaging across paid social accounts, ensuring end-to-end alignment from brief to execution. Additionally, you will mentor junior creatives and translate performance data into actionable creative improvements.

Job details

About us We’re a tight-knit team of creative, data-driven people, continuously building services & partnering with the world’s largest brands. We value great work with talented, innovative & driven people, making meaningful connections with like-minded creatives along the way! Role We’re looking for a Performance Creative Strategist (all seniorities, from junior to senior) with performance creative experience to own the creative direction and performance strategy across client accounts. What You’ll Do Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution. Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring Develop high-converting creative concepts grounded in consumer insight and platform behavior. Write (and guide) strong copy and frameworks that influence perception and drive performance. Collaborate across design, editing, and media buying to ensure end-to-end creative alignment. Mentor and support junior creatives, helping them elevate execution and develop strategic thinking. Present creative ideas and directions to clients and internal teams with clarity and conviction. Translate performance data and qualitative feedback into actionable creative improvements. Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle. What we’re looking for Exceptional writing ability, ideally in short-form, digital-first content with a portfolio that shows the same. A strategic and creative mindset — equal parts intuitive and data-informed. Deep understanding of consumer behavior, platform algorithms, and brand storytelling. A track record of developing performance-first creative that drives real business results and a knack for interpreting performance data to inform creative pivots. Confident leadership and communication skills, with the ability to inspire creative teams. Passion for mentoring and uplifting others — and making the work better together. Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something. Must haves Fluency in written and spoken English is required. Experience with performance creative and a data-driven creative approach. A strong portfolio that showcases your thinking, copywriting, and performance creativity across short-form and visual-first content. Comfort with interpreting performance data to inform creative pivots (experience with MotionApp is a plus). Experience collaborating across teams and disciplines in a fast-paced environment. Why us Unlimited Time Off & Sick Days Flexible working hours Insurance (Covered in full by the employer) RVER (QC) | RRSP (ONT) Company laptop 1000$ allocation for health, wellness, and home office setup (per year) Open to covering WeWork 1–2 days per week Fully remote (with the possibility to work from anywhere) High opportunity for growth!

What you’ll do

You will lead creative strategy and messaging across paid social accounts, ensuring end-to-end alignment from brief to execution. Additionally, you will mentor junior creatives and translate performance data into actionable creative improvements.

Requirements

Candidates must have exceptional writing ability and a strong portfolio showcasing performance-first creative work. A deep understanding of consumer behavior, platform algorithms, and data-driven creative approaches is required.

Benefits

• Unlimited time off
• Sick days
• Insurance
• Company laptop
• Health and wellness allocation
• Home office setup allocation
• Flexible working hours

Listed skills

• Data analysis · Preferred
• Communication · Preferred
• Project management · Preferred
• Creative Direction · Preferred
• Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Creative strategy
• Performance marketing
• Copywriting
• Data analysis
• Paid social
• Consumer insight
• Platform algorithms
• Brand storytelling
• Mentoring
• Communication
• Project management
• Creative direction
• Digital content
• Trend analysis
• Collaboration
• Creative Teams
• Influencing Skills
• Consumer Insights
• Influencing Without Authority
• Curiosity
• Business Results
• Creative Direction
• Media Buying
• Research
• Algorithms
• Editing
• Consumer Behaviour
• Creativity
• English Language
• Leadership
• Innovation
• Mentorship
• Storytelling
• Strategic Thinking
• Writing

Job areas

• Marketing
• Creative & Media
• Data & Analytics
• Consulting
• Creative Strategist
• Copywriter
• Advertising and Marketing Professionals
• Proofreaders and Copy Markers

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