Marketing Associate, Academic Publishing

Job summary

Support marketing programs such as webinars, events, newsletters, website updates, and awards, while managing targeted data and marketing automation activities. Create content and execute campaigns across digital channels to engage academic and healthcare organizations, researchers, and healthcare professionals and expand the publisher’s reach.

Job details

About JMIR Publications: JMIR Publications is a rapidly growing open access publisher of peer-reviewed STEM journals, with an emphasis on medicine, health, and technology titles. In 2026, JMIR Publications was listed on The Globe and Mail’s list of Canada’s Top Growing Companies, with 105% three-year revenue growth. The ambitious vision of JMIR Publications is to lead the transformation to open science and to contribute to a world where people are empowered by health research and technology to make effective and informed decisions. Come help us make a real difference in open science! Summary: We are seeking a dynamic and results-oriented Marketing Associate to join our growing team. The ideal candidate will have a passion for academic communication and a proven track record in executing effective marketing strategies. This role will play a key part in expanding our reach and impact within the academic and healthcare communities. Key Responsibilities: Assist in the development and implementation of marketing programs including webinars, event planning, newsletters, website updates, awards and recognition programs. Work closely with the team to identify, define and compile highly targeted data, assist in enriching contact and account date. Marketing Automation: Utilize marketing automation tools to streamline campaigns, nurture leads, and track results. Monitor and continuously improve forms, CTAs, and banners. Assist in developing data hygiene rules and schedule. Assist in execution of marketing programs to convert partnership prospects from relevant organizations to expand our reach and impact. Execute marketing initiatives targeting both businesses (e.g., academic institutions, healthcare organizations) and individual consumers (e.g., researchers, healthcare professionals). Assist in the creation of engaging and informative content across various channels, including social media, email, and our website. Qualifications: Education Bachelor's degree in Business, Marketing, Sales, or a related field. Experience 3+ years of experience in marketing, preferably in the publishing or academic sector. Technical Skills Experience with HubSpot CRM or a similar CRM platform. Familiarity with graphic design and video editing tools (Canva or similar) Proficiency with the following platforms: Microsoft Office Suite, Google Suite Working knowledge of Google Ads and social media ad platforms preferred. Competencies Excellent interpersonal and communication skills, both written and oral. Customer focused with the ability to listen and respond to the market Action oriented and have the ability to work through problems independently Strong analytical and problem-solving skills; ability to manage and measure activities Ability to work independently and as part of a team. What We Offer; Competitive salary and benefits including fully paid monthly premiums for Canadian Extended Health Care and Dental Coverage, Wellness Days and Life insurance. A beautiful office space near the harbourfront, with free snacks and beverages, and organized social events as a company such as BBQs. Flexible remote work environment. Opportunity to make a significant impact on public understanding of science. Work with a leading publisher in the field of digital health and open access research. A dynamic and innovative work environment. Application Process Interested applicants are requested to submit the following documents as PDF files: A current CV or resume. A cover letter describing why you are a match for this position Shortlisted applicants will be contacted regarding the subsequent steps in our recruitment process. We wish to thank all those who apply; however, only those applicants whose skills and experience most closely match our requirements will be contacted by a member of our team. JMIR Publications is an equal opportunity employer. We are committed to a diverse workforce and maintaining a learning and working environment that is welcoming to all. Application Privacy Commitment; By submitting your application to JMIR Publications, you acknowledge and agree to the following: The personal information and resume you provide will be collected and used solely for the purposes of assessing your candidacy for the position applied for, as well as for any other suitable roles within JMIR Publications that may arise. We are committed to safeguarding your personal information in accordance with applicable privacy laws and company policies. Your information will be handled with strict confidentiality and will only be shared with those directly involved in the recruitment and hiring process. JMIR Publications will not disclose, share, or sell your personal data to any third parties without your explicit consent. If your application is not successful, JMIR Publications may retain your information for up to 3 years for future opportunities, unless you request its removal. By applying, you consent to this collection, use, and retention of your personal data as outlined above.

What you’ll do

Support marketing programs such as webinars, events, newsletters, website updates, and awards, while managing targeted data and marketing automation activities. Create content and execute campaigns across digital channels to engage academic and healthcare organizations, researchers, and healthcare professionals and expand the publisher’s reach.

Requirements

A bachelor’s degree in business, marketing, sales, or a related field and at least three years of marketing experience are required, preferably in publishing or academia. Candidates should have experience with HubSpot or a similar CRM, Microsoft and Google productivity suites, and ideally design tools and advertising platforms, along with strong communication, analytical, problem-solving, and independent working skills.

Benefits

• Extended Health Care
• Dental Coverage
• Wellness Days
• Life Insurance
• Free Snacks and Beverages
• Company Social Events
• Flexible Remote Work
• Professional Impact Opportunity
• Innovative Work Environment

Listed skills

• Campaign Management · Preferred
• Social Media Marketing · Preferred
• Canva · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Marketing Strategy
• Marketing Automation
• HubSpot CRM
• Campaign Management
• Lead Nurturing
• Data Hygiene
• Targeted Marketing
• Content Creation
• Social Media Marketing
• Email Marketing
• Website Management
• Event Planning
• Webinars
• Google Ads
• Canva
• Analytical Skills

Job areas

• Marketing
• Creative & Media
• Sales
• Education
• Healthcare