Regional Marketing Specialist Jobs in Calgary, Alberta, Canada
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Calgary, Alberta, Canada
Field Marketing Specialist - Northeast Business Unit
Field Marketing Specialist - Northeast Business Unit
About the role
Reporting to the Vice President, Marketing and Communications Canada, the Regional Marketing Specialist will be responsible for implementing integrated marketing plans and events within their geographic region. He/she will work in partnership with the marketing team to implement and evaluate local area marketing strategies and programs for franchisees and Fix Network. This position is responsible for strengthening relationships with our franchise strategic partners and creating, maintaining, and increasing brand awareness, customer traffic and loyalty to the brands, acting as the primary regional marketing ambassador for Fix Network. Core Competencies Organizing and Planning Communication – Written and Oral Entrepreneurial Spirit Quality Orientation and Results Focused Marketing Strategies Creative and Innovative Thinking Strategic Orientation Analytical and Problem-Solving Capabilities Accountability and Dependability Development and Continual Learning Results focused
Job Duties Develop and implement marketing plans and campaigns to increase brand awareness, customer traffic, customer reviews and loyalty in the designated region Act as primary corporate marketing support for franchisees while positively representing their brands and the business Conduct ongoing market research to understand local market conditions and customer needs, disseminating into actionable programs Work with both retail and collision brands within their region Manage and execute in-store franchisee promotions, events and community outreach activities Collaborate with local team to support B2B sales activities Compile franchisee updates, stories, achievements and testimonials for internal and social media communications Monitor and analyze campaign performance and adjust strategies as needed Maintain accurate and up-to-date records of all marketing activities Communicate with cross-functional and national marketing teams regularly to drive business objectives Other duties as assigned.
Requirements
Bachelor's degree or post-secondary education in Marketing, Business, or related field At least 3 years of experience with multiple brands in a multi-unit marketing role, preferably in a franchise environment Strong understanding of retail marketing and B2B strategies Experience with budget management and campaign analysis Strong presentation skills Strong project management and analytical data analysis skills Excellent communication and interpersonal skills Experience with traditional and digital media marketing
Work Conditions This role requires periodic travel, estimated at approximately 30% within the assigned region and up to 10% outside of the region
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About Fix Network
We see future where identity theft and personal data abuse are technically impossible, our digital lives are safe, our digital transactions are secure, and we can always regain access to our digital assets.
We believe that we have designed the right architecture to enable these ideas, and we invite you to join us and support our vision.
FIX Network is an initiative combining international companies and organizations that are leaders of their respective industries of security, telecommunications, mobile app development, blockchain technology, open-source community and business management.
Private keys will play a critical role in securing our digital lives. We believe that the most practical way to store these keys is on users' SIM cards, to enable secure access to our digital lives wherever we go. Our technology will enable safe transaction signing by the SIM card itself, never exposing the user’s private keys. In addition, multiple SIM cards may be used to backup keys, or included as multi-signature devices.
FIX Network will utilize and leverage the existing cellular infrastructure by defining and implementing a new blockchain-based security protocol. This architecture will enable mobile operators to provide a safe environment for protecting our identities and digital assets such as cryptocurrencies. All of our components will be released as open-source and can be rapidly deployed by mobile operators worldwide.