Education: College/CEGEP. Tasks: Prepare written material such as reports, briefs, website content. Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers. Act as spokesperson for an organization. Advise clients on advertising or sales promotion strategies. Answer written and oral inquiries. Assist in the preparation of brochures, reports, newsletters and other material. Co-ordinate special publicity events and promotions. Gather, research and prepare communications material. Initiate and maintain contact with the media. Prepare and/or deliver educational, publicity and information programs, materials and sessions. Conduct analytical marketing studies. Develop portfolio of marketing materials. Evaluate customer service and store environments. Conduct online marketing, E-commerce and Website promotions. Develop marketing strategies. Maintain and manage digital database. Area of specialization: Audio/audio-visual. Interactive/new media. Project management. Digital media. Experience: 3 years to less than 5 years.