Digital Marketing Specialist
- Toronto, ON
- On-site
- Posted Oct 11, 2026
- 1 position
$65,000 / year
Opens LinkedIn
- Employment type
- Full-time
- Experience level
- Entry, Junior · 0+ years
- Posting language
- English
- Working hours
- 40 hours per week
- Seniority
- Entry level
- Application method
- Direct apply is available
Job summary
Plan, launch, and optimize full-funnel Meta advertising campaigns, organic social media strategies, and lead generation initiatives. Develop or coordinate conversion-focused content, monitor performance, report results, and collaborate on branding, messaging, and client strategy.
Job details
About the role Luminaq Media is a performance-driven digital marketing agency helping businesses grow through Meta ads, social media, content, and lead generation. We’re looking for a Digital Marketing Specialist to plan, launch, and optimize campaigns that deliver measurable results. What you’ll do • Plan, launch, and manage full-funnel Meta (Facebook & Instagram) advertising campaigns focused on profitable customer ac quisition • Develop and execute organic social media strategies, including content calendars and community management • Create or coordinate conversion-focused content (copy, creative briefs, and video concepts) • Monitor campaign performance, prepare clear reports, and make data-driven optimizations • Support lead generation campaigns and improve key performance metrics • Collaborate on branding, messaging, and client strategy What we’re looking for • Experience with Meta Ads Manager (Facebook & I nstagram) • Strong understanding of paid social, audiences, creative testing, and optimization • Ability to turn data into clear recommendations • Excellent written communication and organizational skills • Self-motivated, detail-oriented, and comfortable working in a fast-paced agency environment • Based in or able to work from Toronto, Ontario • Must be legally entitled to work in Canada Compensation & details • Salary: $65,000 CAD per year • Full-time, 40 hours/week • 3 weeks paid vacation • Initial 24-month term, with potential to continue How to apply Send your resume and a short note about your Meta ads experience to hello@luminaqmediainc.com Subject line: Digital Marketing Specialist – Application
What you’ll do
Plan, launch, and optimize full-funnel Meta advertising campaigns, organic social media strategies, and lead generation initiatives. Develop or coordinate conversion-focused content, monitor performance, report results, and collaborate on branding, messaging, and client strategy.
Requirements
Candidates should have experience with Meta Ads Manager and a strong understanding of paid social, audience targeting, creative testing, and campaign optimization. They should be able to turn data into recommendations, communicate and organize effectively, work independently in a fast-paced agency, and be legally entitled to work in Canada.
Benefits
- Paid Vacation
Listed skills
- Performance Reporting · Preferred
- Data analysis · Preferred
- written communication · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Meta Ads Manager
- Paid Social Advertising
- Campaign Planning
- Campaign Optimization
- Audience Targeting
- Creative Testing
- Organic Social Media Strategy
- Content Calendar Management
- Community Management
- Conversion-Focused Content
- Performance Reporting
- Data Analysis
- Lead Generation
- Branding
- Written Communication
- Organizational Skills
Job areas
- Marketing
- Creative & Media