Social Media Content Creator

Job summary

Plan and publish engaging content across Instagram, TikTok, LinkedIn, X, and Facebook, including copy, visual concepts, and short-form videos. Collaborate with marketing, product, design, and development teams on campaigns and launches, and use analytics to improve content performance.

Job details

Company Description Maple Namu is a Canadian tech agency founded by newcomers, combining global perspectives with local insight to create impactful digital products. The name reflects the company’s identity: “Maple” for Canada and “Namu” (나무), the Korean word for tree, symbolizing growth, roots, and new beginnings. Maple Namu focuses on purposeful, user-centered solutions that are both functional and thoughtfully designed. The team is committed to inclusive, forward-thinking work that contributes to Canada’s innovative technology landscape. Applicants can expect a values-driven environment that embraces diversity and creativity. Role Description This is a on-site Social Media Content Creator role based in the Greater Toronto Area, Canada. The Social Media Content Creator develops and publishes engaging content for platforms such as Instagram, TikTok, LinkedIn, X, and Facebook, aligned with Maple Namu’s brand voice and strategic goals. Daily tasks include planning content calendars, creating copy and visual concepts, shooting short-form video, collaborating with designers and developers, and optimizing posts using analytics and performance metrics. The person in this role will work closely with marketing and product teams to support campaigns, launches, and ongoing storytelling across social channels. Qualifications Demonstrated skills in social media content creation, including short-form video, graphics, and platform-specific copywriting. Experience developing social media strategies, content calendars, and campaign concepts that align with brand and business goals. Ability to use social media analytics tools to track performance, interpret data, and refine content for engagement and reach. Strong writing and editing skills with attention to clarity, consistency, and inclusive language. Comfort working on-site in a collaborative environment in the Greater Toronto Area and coordinating with cross-functional teams. Familiarity with basic design tools (e.g., Canva, Adobe Creative Cloud, Figma) or mobile editing apps for social content. Understanding of current social media trends, digital storytelling techniques, and online community-building practices. Relevant education or equivalent experience in marketing, communications, media, design, or a related field is an asset. Ability to manage multiple projects, meet deadlines, and adapt quickly in a fast-moving agency setting. Interest in tech, digital products, and working in a diverse, newcomer-founded organization that values inclusion and growth.

What you’ll do

Plan and publish engaging content across Instagram, TikTok, LinkedIn, X, and Facebook, including copy, visual concepts, and short-form videos. Collaborate with marketing, product, design, and development teams on campaigns and launches, and use analytics to improve content performance.

Requirements

Candidates should have social media content creation experience, strong writing and editing skills, and the ability to develop strategies, calendars, and campaigns aligned with brand and business goals. Familiarity with analytics tools, design or mobile editing software, current social media trends, and collaborative project work is expected; relevant education or equivalent experience is an asset.

Listed skills

• Project management · Preferred
• Cross-Functional Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Social Media Content Creation
• Short-Form Video Production
• Graphic Content Creation
• Platform-Specific Copywriting
• Social Media Strategy
• Content Calendar Planning
• Campaign Development
• Social Media Analytics
• Performance Optimization
• Writing and Editing
• Inclusive Communication
• Design Tools
• Digital Storytelling
• Community Building
• Project Management
• Cross-Functional Collaboration

Job areas

• Marketing
• Creative & Media
• Art & Design
• Technology