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Associate Manager, Retail Franchise Activations

  • Mississauga, ON
  • Hybrid
  • Posted Aug 25, 2026
  • 1 position

$102,800–$128,500 / year

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Employment type
Full-time
Experience level
Senior · 5+ years
Minimum education
Bachelor’s degree
Posting language
English
Working hours
40 hours per week

Job summary

The Associate Manager will support cross-category retail franchise activations by partnering with commercial sales and marketing teams to execute programs across mass retail channels. They are responsible for developing brand pitch materials and leading buyer meetings to ensure Mattel's intellectual property is prioritized in retailer business plans.

Job details

The Associate Manager will support cross-category retail franchise activations by partnering with commercial sales and marketing teams to execute programs across mass retail channels. They are responsible for developing brand pitch materials and leading buyer meetings to ensure Mattel's intellectual property is prioritized in retailer business plans. Candidates should have 5+ years of experience in consumer products, retail marketing, or category management, with a strong preference for a bachelor's degree in a relevant field. The role requires excellent presentation and communication skills, proficiency in Microsoft Office, and the ability to thrive in a fast-paced, collaborative environment.

What you’ll do

The Associate Manager will support cross-category retail franchise activations by partnering with commercial sales and marketing teams to execute programs across mass retail channels. They are responsible for developing brand pitch materials and leading buyer meetings to ensure Mattel's intellectual property is prioritized in retailer business plans.

Requirements

Candidates should have 5+ years of experience in consumer products, retail marketing, or category management, with a strong preference for a bachelor's degree in a relevant field. The role requires excellent presentation and communication skills, proficiency in Microsoft Office, and the ability to thrive in a fast-paced, collaborative environment.

Benefits

  • Competitive total pay programs
  • Comprehensive benefits

Listed skills

  • Account Management · Preferred
  • Communication Skills · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Retail marketing
  • Category management
  • Account management
  • Licensing
  • Brand pitch
  • Presentation building
  • Cross-category activation
  • Business acumen
  • Communication skills
  • Microsoft PowerPoint
  • Retail development
  • Strategic planning
  • Relationship management
  • Project execution
  • Market analysis

Job areas

  • Marketing
  • Retail
  • Management & Leadership
  • Sales

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