Opens an external site
- Employment type
- Full-time
- Experience level
- Senior · 5+ years
- Minimum education
- Bachelor’s degree
- Posting language
- English
- Working hours
- 40 hours per week
Job summary
The Brand Manager is responsible for leading the Canadian launch planning and execution for a new neurology asset. They will also manage the broader neurology portfolio, drive brand performance, and align cross-functional teams to achieve strategic business objectives.
Job details
**This role requires someone to reside in Ontario and is a hybrid position out of our Burlington, Ontario Corporate Office** Step into the future with us at Merz Therapeutics, where our family roots meet a bold new vision. Together, we’re embarking on a transformative journey, blending time-honored traditions with exciting new products. As a private, family-owned company, we have the liberty and support to make decisions for ourselves, our customers and the patients we serve. We pride ourselves on building an inclusive culture where there is room to celebrate individual growth with the ability to contribute to a common good as a collaborative team. Our mission is grounded in a long-term view of making a difference for the common good, while growing together as a family. If you‘re looking to immerse yourself in a passionate team rooted in community, connection and camaraderie, then we’re looking for YOU! #IAmMerz Are you ready to galvanize a team around a culture of care, putting patients first to spark change? The Brand Manager position is accountable for delivering a successful launch of a new neurology asset, driving brand performance, and contributing to the growth of Merz Therapeutics’ neurology portfolio in Canada. ESSENTIAL DUTIES & RESPONSIBILITIES Launch Planning & Readiness * Lead the Canadian launch planning and readiness for a new neurology asset * Develop and execute marketing activities to support launch success * Manage cross-functional launch timelines, deliverables, and milestones * Assess the market, including patient segments, competitors, and market dynamics * Define field force structure, capabilities, deployment, focus, and incentives * Adapt global and U.S. strategies for the Canadian market * Develop customer engagement strategies, messaging, and launch tools Cross-Functionality Leadership & Launch Execution * Align Marketing, Medical Affairs, Market Access, Sales, PSP, Finance, Global, and U.S. teams * Support pricing, reimbursement, dossier submissions, and market access strategy * Own HCP segmentation and targeting strategies * Build internal learning plans for Parkinson’s disease and other neurology assets. * Ensure alignment between medical and commercial strategies * Lead annual brand planning for neurology assets * Develop patient advocacy and engagement strategies * Support identification and engagement of key opinion leaders * Evaluate external partnerships and funding requests * Partner with PSP stakeholders to support patient services at launch * Manage the brand budget and align spending to strategic priorities * Establish and track launch KPIs, dashboards, uptake, readiness, and performance * Provide regular updates on launch progress, risks, and business impact Portfolio Brand Management * Support broader neurology portfolio management, including Xeomin and Fampyra * Develop integrated brand plans across the portfolio * Ensure marketing strategies comply with regulations and global guidelines * Identify growth opportunities and portfolio synergies Education & Certifications Bachelor’s degree in Business, Life Sciences, or related field; MBA preferred Professional Experience Professional Experience * 5+ years of pharmaceutical brand management experience, ideally in specialty or neurology * Experience leading or supporting product launches Knowledge, Skills & Abilities * Strong cross-functional leadership, stakeholder management, communication, and project management skills * Strong understanding of the Canadian healthcare system, including reimbursement pathways (CADTH, pCPA, provincial listings) * French proficiency is a valuable asset * Demonstrated ability to translate strategy into execution and deliver measurable results
What you’ll do
The Brand Manager is responsible for leading the Canadian launch planning and execution for a new neurology asset. They will also manage the broader neurology portfolio, drive brand performance, and align cross-functional teams to achieve strategic business objectives.
Requirements
Candidates must have a Bachelor's degree in Business or Life Sciences and at least 5 years of pharmaceutical brand management experience. Strong knowledge of the Canadian healthcare system and reimbursement pathways is required, with an MBA and French proficiency considered assets.
Listed skills
- Project management · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Brand management
- Product launch
- Neurology
- Cross-functional leadership
- Stakeholder management
- Project management
- Market access
- Reimbursement pathways
- HCP segmentation
- Strategic planning
- Budget management
- Patient advocacy
- Communication
- Market analysis
- Portfolio management
- Market Dynamics
- Parkinson's Disease
- Market Access Strategy
- Medical Affairs
- Customer Engagement Strategy
- Key Opinion Leader Development
- Strategic Prioritization
- Planning
- Brand Management
- Business Continuity Planning
- Dashboard
- Finance
- Sales
- French Language
- Leadership
- Marketing
- Marketing Strategies
- Key Performance Indicators (KPIs)
- Life Sciences
- Project Management
- Milestones (Project Management)
- Patient Advocacy
- Pharmaceuticals
- Portfolio Management
- Stakeholder Management
- Timelines
- Master Of Business Administration (MBA)
Job areas
- Marketing
- Healthcare
- Management & Leadership
- Science & Research
- Neurology Registered Nurse
- Brand Manager
- Sales and Marketing Managers
- Marketing Managers
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