Sales And Marketing Specialist

Job summary

Develop and implement sales and marketing strategies to promote counselling services, attract clients, build community awareness, and manage outreach, leads, referrals, and performance metrics. Coordinate with clinical and administrative teams to ensure accurate and consistent messaging, respond empathetically to inquiries, train staff, and improve client engagement and service offerings.

Job details

Company Description No Fear Counselling is a trauma-focused counselling organization that has supported over 20,000 clients across the Lower Mainland since 2014, including more than 10,000 motor vehicle accident survivors. With over 160 counsellors in 60+ locations and online, the team offers services in more than 40 languages, making care accessible to diverse communities. In addition to trauma and PTSD, clinicians specialize in areas such as couples and marriage, relationships, parenting, developmental disorders, youth issues, and anger management. The practice also provides support around sex and spirituality, attachment, immigration, pregnancy, postpartum, and other complex life challenges. No Fear Counselling is committed to client-centered, inclusive care that respects individual backgrounds and experiences. Role Description The Sales and Marketing Specialist is a full-time, hybrid role based in Burnaby, BC, with flexibility for some work-from-home days. The specialist will develop and implement sales and marketing strategies to promote counselling services, drive client acquisition, and strengthen community awareness of the brand. Day-to-day responsibilities include managing outreach campaigns, nurturing leads, following up with prospective clients and referral partners, and tracking performance metrics. The role will coordinate with clinical and administrative teams to ensure accurate representation of services, maintain consistent messaging across channels, and support client inquiries in a professional, empathetic manner. The specialist will also assist in training staff on sales processes and communication standards, and contribute ideas to improve client engagement and service offerings. Qualifications Candidates should possess strong Communication and Customer Service skills to engage empathetically with prospective clients and partners. Candidates should possess Sales and Sales Management skills to convert leads, maintain pipelines, and support sustainable growth. Candidates should possess Training skills to guide staff on sales techniques, client communication, and marketing best practices. Experience in marketing or business development within healthcare, mental health, or related service industries is beneficial. Strong organizational, time management, and analytical skills, including proficiency with CRM tools and basic data reporting. Comfort working in a hybrid environment and collaborating with multidisciplinary teams. Post-secondary education in marketing, business, communications, or a related field, or equivalent practical experience.

What you’ll do

Develop and implement sales and marketing strategies to promote counselling services, attract clients, build community awareness, and manage outreach, leads, referrals, and performance metrics. Coordinate with clinical and administrative teams to ensure accurate and consistent messaging, respond empathetically to inquiries, train staff, and improve client engagement and service offerings.

Requirements

Candidates should have strong communication, customer service, sales, sales management, and training skills, along with organizational, time-management, and analytical abilities. Experience in marketing or business development in healthcare or a related service industry is beneficial; proficiency with CRM tools and basic data reporting is expected, as is post-secondary education in a relevant field or equivalent practical experience.

Listed skills

• Communication · Preferred
• Customer service · Preferred
• Sales · Preferred
• Training · Preferred
• Business development · Preferred
• CRM Tools · Preferred
• Time management · Preferred
• Team Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Communication
• Customer Service
• Sales
• Sales Management
• Training
• Marketing
• Business Development
• Lead Nurturing
• Outreach Campaign Management
• Client Acquisition
• CRM Tools
• Data Reporting
• Organizational Skills
• Time Management
• Analytical Skills
• Team Collaboration

Job areas

• Sales
• Marketing
• Healthcare
• Customer Service & Support