Communications Officer - Social Media (26:166)

Job summary

Create, edit, optimize, and publish written, photographic, and video content across the college’s communications channels, with a focus on social media; monitor platforms and competitors, engage in relevant conversations, and promote the college online. Plan, promote, and evaluate marketing and recruitment events, gather content from college departments, attend events, and provide information to prospective students and other stakeholders.

Job details

Term of App't: Monday - Friday, 35 hours per week Location: Fort St. John or Dawson Creek, BC Start date: Immediately Reporting to: Director of Marketing & Communications Salary Classification 11, $52,086.96 – $53,697.90 annually, as per the BCGEU Support Collective Agreement. Vacation, 119 hours annually, is pro-rated and front loaded. We offer competitive extended health and dental benefits, as well as the Support Collective Agreement includes time off for family illness, personal illness, and other special leaves. Closure during the Christmas Break (Dec 25 – Jan 1st) of each year is paid time off. Enrolment in the Municipal Pension Plan is mandatory for those who hold regular, full-time support positions, with matching contributions made by the employer. Description Our Marketing & Communications team has career opportunity for an enthusiastic and outgoing individual, who has strong organizational skills and the ability to manage profiles on numerous platforms with superb attention to detail. We invite you to be a member of this dynamic team that has the ability to foster ongoing positive relationships across the college, and among the community at large. Under the direction of the Director of Marketing & Communications, the Communications Officer - Social Media is responsible for creating, reviewing, editing, and publishing optimized content (written, photographic, and videographic) for publication on NLC's various communications channels, with a focus on social media. This position will also plan, conduct, promote, and evaluate a varied portfolio of marketing and recruitment events. During your workday, you will liaise with the various departments of the college to gather information appropriate for social media content. You will also create and publish content based on existing material and fresh content. You will also attend events of interest for the purpose of promoting NLC's involvement. You may be called upon to "go live" on social media or plan posts within the editorial calendar. You'll be expected to monitor the digital presence of competitors and join relevant conversations in social media. You'll look for opportunities to promote NLC online, and you'll provide information to prospective students and other stakeholders, both through social media and in-person interactions. Qualifications The ideal candidate will hold a diploma in a related discipline with a minimum of two years of experience in social media marketing, or as a digital media specialist, or the equivalent combination of education and experience. Those candidates who have an in-depth knowledge of social media platforms and the type of content that performs best on different platforms, campaigns, advertising, and analytics, will be given preference. Experience in marketing and communications in a post-secondary environment is preferred. A valid Class 5 driver's license is required. Salary: $52086.96 - $53697.90 per year

What you’ll do

Create, edit, optimize, and publish written, photographic, and video content across the college’s communications channels, with a focus on social media; monitor platforms and competitors, engage in relevant conversations, and promote the college online. Plan, promote, and evaluate marketing and recruitment events, gather content from college departments, attend events, and provide information to prospective students and other stakeholders.

Requirements

A related diploma and at least two years of social media marketing or digital media specialist experience are required, or an equivalent combination of education and experience. Candidates should have in-depth knowledge of social media platforms, effective content, campaigns, advertising, and analytics; post-secondary marketing and communications experience is preferred, and a valid Class 5 driver’s license is required.

Benefits

• Extended Health Benefits
• Dental Benefits
• Paid Vacation
• Paid Christmas Break
• Paid Leave For Family Illness
• Paid Leave For Personal Illness
• Special Leave
• Municipal Pension Plan With Employer Matching Contributions

Listed skills

• Campaign Management · Preferred
• Social Media Marketing · Preferred
• Relationship Building · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Social Media Marketing
• Digital Content Creation
• Writing
• Photography
• Videography
• Content Editing
• Social Media Publishing
• Social Media Analytics
• Campaign Management
• Advertising
• Event Planning
• Event Promotion
• Organizational Skills
• Relationship Building
• Community Engagement
• Competitor Monitoring

Job areas

• Marketing
• Creative & Media
• Education

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