Digital Growth Expert

Job summary

You will be responsible for the end-to-end management of digital media campaigns, from analyzing client briefs to negotiating with partners and formulating media strategies. Additionally, you will transform complex data into actionable insights and lead performance reporting to guide clients toward success.

Job details

Do you dream of adding strategic value to every campaign? Would you like to transform data into insightful decisions and help to shape the future of digital marketing? This could be the beginning of your story at Omnicom! With us, you'll have the freedom to take the place that's rightfully yours. YOUR MANDATE You’ll be the strategist behind our most ambitious digital media campaigns. With end-to-end responsibility, you’ll oversee everything from analyzing client briefs to negotiating with our partners. You will lead discussions on tactics, KPIs, and tracking. You will build engaging audiences, manage detailed media schedules, and transform complex data into actionable insights to guide our clients toward success. ON A DAY-TO-DAY BASIS, YOU WILL: analyse the client brief, providing context and recommendations select tactics and formulate detailed recommendations for channels, platforms, environments, etc., in collaboration with specialized teams and as part of the integrated 360-degree media plan lead discussions on tracking and reporting with specialised teams collaborate with our media partners orchestrate the creation of clients’ first-party audiences finalise the digital media calendar and present it to clients produce digital performance reports in collaboration with internal teams analyse performance holistically actively collaborate on annual account strategy planning contribute as a digital expert to non-campaign projects share POVs and useful information with clients. WE WANT TO KNOW YOU IF YOU HAVE: A minimum of 3 years of experience in digital media A university degree in digital media, marketing, technology and new media, business administration, etc. A keen interest in media, advertising, marketing, new technologies, and AdTech issues Knowledge of the Canadian media ecosystem Attention to detail and the ability to learn quickly Strong analytical skills and ease with numbers The ability to collaborate effectively with multidisciplinary teams Proactivity and autonomy Excellent knowledge of digital activation platforms: DSP, Social Ads Manager, Campaign Manager, Google Ads, etc. Experience with with analytics and verification platforms is a plus: Google Analytics, Adobe Analytics, IAS, etc. Fluency in French and English languages, both spoken and written (As our global network deals daily with national and international clients, a level of English that enables you to understand and express yourself fluently in both languages is a basic requirement for this role). THE LITTLE AND BIG PLUSES OF OM Working in a major agency means being able to enjoy quite interesting working conditions. We'll let you be the judge: Many opportunities for advancement to encourage your ambitions Many hours of training every year Internal mentoring program because we all have a mentor who inspires us 100% employer-paid insurance (except long-term disability) effective from day 1, because your health doesn't have to wait three months (benefits include dental care, health and vision care, travel insurance, flex credits for your well-being, and more!) A flexible work schedule in a hybrid model 5 paid 4-day long weekends during the year, so you can relax Offices closed during the holiday season, for a well-deserved paid vacation Indefinite health leave for your physical, psychological and even menstrual health, because we don't choose when we don't feel well A public transit discount to encourage you to help the environment A strong social life, even in hybrid work. Your colleagues will become your friends during our 5@7s, our celebrations or during our monthly cheers where everyone's contribution is recognized. COMMITMENT TO IDEA OMG is dedicated to cultivating a workplace that not only respects but actively champions Inclusion, Diversity and Equity through Action (IDEA). This commitment ensures that our workforce composition intentionally reflects the rich cultural mosaic of Canada with representation from various dimensions of diversity. It also drives how our team members, leadership, client services, employment practices, and relationships with all stakeholders are shaped. We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/. OMG Canada s'engage à offrir un environnement de travail qui non seulement respecte, mais promeut activement l'inclusion, la diversité et l'équité par l'action (IDÉA). Cet engagement a pour objectif que la composition de notre main-d'œuvre reflète la diversité avec une représentation des groupes sous-représentés. Il détermine également la façon dont les membres de notre équipe, notre leadership, notre service à la clientèle, nos pratiques de travail et nos relations avec tou.te.s les intervenant.e.s sont façonnées. Nous traiterons vos données personnelles conformément à notre avis de confidentialité en matière de recrutement qui est disponible à l'adresse suivante https://omnicommediagroup.com/recruitment-privacy-notices/.

What you’ll do

You will be responsible for the end-to-end management of digital media campaigns, from analyzing client briefs to negotiating with partners and formulating media strategies. Additionally, you will transform complex data into actionable insights and lead performance reporting to guide clients toward success.

Requirements

Candidates must have a minimum of 3 years of experience in digital media and a university degree in a relevant field. Proficiency in digital activation platforms and fluency in both English and French are required.

Benefits

• Health insurance • Dental care • Vision care • Travel insurance • Flex credits • Paid long weekends • Paid holiday season vacation • Health leave • Public transit discount • Mentoring program • Training opportunities

Listed skills

• Data analysis · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Digital media
• Marketing
• Data analysis
• Media planning
• Campaign management
• KPI tracking
• Audience building
• Strategic planning
• AdTech
• DSP
• Social Ads Manager
• Google Ads
• Google Analytics
• Adobe Analytics
• Reporting
• Client relations

Job areas

• Marketing
• Data & Analytics
• Creative & Media
• Management & Leadership