Influencer Manager & Creator Outreach (Gaming & iGaming) - US/Canada

Job summary

The role involves scouting and onboarding viral creators while managing high-value partnerships across various social media platforms. You will also be responsible for maintaining a CRM pipeline and coordinating campaign activations with internal marketing teams.

Job details

The Mission We aren’t looking for a passive PR coordinator or an "influencer fan" who just browses social media all day. We need an ambitious, highly disciplined Outbound Talent Scout and Relationship Builder who runs creator acquisition like a high-volume sales engine. Your mission is to hunt for gaming creators, streamers, and esports personalities across Twitch, Kick, YouTube, and X—pitching them with conviction, closing partnership deals, and managing campaigns across our Gamified Shopping and iGaming ecosystems. This is a high-velocity, high-accountability role. You will be managing active pipelines in our CRM, tracking creator conversions, and executing daily outreach targets. If you live and breathe Counter-Strike (CS2), Fortnite, or streaming culture, and bring the work ethic to manage 50+ active creator conversations simultaneously, this role was built for you. Key Responsibilities Aggressive Creator Scouting: Proactively discover emerging and mid-tier streamers, YouTubers, and content creators across Twitch, Kick, YouTube, and X—focusing heavily on Counter-Strike (CS2), Fortnite, and iGaming/gambling audiences. High-Volume Outbound Pipeline: Run a disciplined daily outreach workflow. Pitch talent directly or through talent agents, overcoming objections and negotiating competitive deal structures (fixed fees, rev-share, or hybrid models). Cross-Brand Campaign Execution: Manage and activate creator campaigns across both our gamified e-commerce platform and our broader iGaming ecosystem. Flawless CRM & Attendance Hygiene: Maintain immaculate daily records of creator outreach, deal stages, contract terms, and campaign deliverables inside our CRM and internal tracking systems. Relationship & Retention Management: Act as the primary, trusted point of contact for onboarded creators, ensuring they fulfill their stream/video requirements on time and stay motivated to renew. Trend & Meta Monitoring: Stay plugged into streaming drama, gaming memes, CS2 skin dynamics, and meta-shifts to recruit high-ROI creators before they get picked up by mainstream brands. The Outbound Sales Mindset: Proven track record in a high-volume, performance-driven role—such as outbound influencer marketing, recruiting, B2B sales, or business development. You thrive on daily outreach targets. High Reliability & Accountability: Extreme personal work ethic, punctuality, and self-management. You don't disappear, miss meetings, or drop pipeline updates. Gaming & Streaming Culture Native: Deep, authentic familiarity with Counter-Strike (CS2), Fortnite, or similar competitive titles, as well as the streaming platforms (Twitch, Kick, YouTube) and meme culture surrounding them. Elite Communication & Pitching: Outstanding ability to talk to 19-year-old Kick streamers and corporate talent managers alike, establishing instant authority and closing deals. Pipeline Organization: Ability to manage a high-volume pipeline of 50+ active deals across different stages without dropping details, missed follow-ups, or unread messages. Timezone Alignment: Ability to operate reliably during EST business hours to align with key creators, agents, and internal team calls. Preferred Qualifications (Nice to Have) Direct experience working in the CS2 skin economy, iGaming, casino, or loot-box creator marketing spaces. Existing network or direct contacts with gaming streamers, esports orgs, or digital talent agencies. Hands-on experience with influencer CRMs and scouting databases (e.g., Modash, GRIN, Meltwater, HubSpot). Extreme Autonomy & Ownership: You run your creator pipeline like your own business unit. High performance and closed deals equal rapid growth. Masterclass in the Creator Economy: Sharpen your instincts using our proprietary tracking frameworks, data tools, and algorithmic trend forecasting. High-Growth Upside: We value execution and reliability above all else. Consistent output opens clear pathways to senior partnership leadership.

What you’ll do

The role involves scouting and onboarding viral creators while managing high-value partnerships across various social media platforms. You will also be responsible for maintaining a CRM pipeline and coordinating campaign activations with internal marketing teams.

Requirements

Candidates must possess a hunter mentality with proven experience in influencer marketing, sales, or talent management. Strong communication skills and deep fluency in internet culture and social media algorithms are essential for success.

Benefits

• World-class mentorship • Hands-on training • High-growth upside

Listed skills

• Data analysis · Preferred
• Communication · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Influencer marketing
• Talent scouting
• Relationship building
• Social media management
• Deal negotiation
• CRM management
• Data analysis
• Trend forecasting
• Communication
• Outbound sales
• Content strategy
• Gaming community engagement
• Pipeline management
• Digital marketing
• Strategic planning
• Influencing Skills
• Social Media Trends
• eSports
• Influencing Without Authority
• Relationship Management
• Talent Scouting
• Talent Management
• Twitch
• TikTok
• Self-Motivation
• Business Negotiation
• Account Management
• Adaptability
• Algorithms
• Data Analysis
• Business To Business
• Business Development
• Customer Relationship Management
• Personalized Service
• Economics
• Sales
• Marketing
• Influencer Marketing
• Mentorship
• Negotiation
• Operations
• Social Media
• Trend Analysis
• Writing
• HubSpot CRM
• Coordinating

Job areas

• Marketing
• Sales
• Creative & Media
• Management & Leadership
• Influencer Marketing Manager
• Talent Acquisition Manager
• Human Resource Managers
• Human Resources Managers