Head of Brand & Marketing
You will lead the entire marketing function, overseeing creative, content, design, and production teams to build a world-class impact brand. Your role involves shaping the brand voice, influencing product launches, partnering with sales, and driving high-impact campaigns.
- On-site
- Canada
- Posted Jul 23, 2026
- 1 position
Job summary
We don't need another marketer. We need someone who makes people stop scrolling. Someone who turns customers into fans. Followers into advocates. Ideas into movements. If your first instinct when you see a campaign is to ask, "How do we make this unforgettable?"—keep reading. About Plastic Bank We're not trying to become another sustainability company. We're building one of the world's most recognized impact brands. Plastic Bank helps companies transform plastic waste into measurable environmental and social impact. We work with some of the world's leading brands and operate across multiple continents—but we're just getting started. The opportunity isn't to maintain our brand. It's to build what comes next. We're Looking for Someone with Great Taste. Taste isn't listed on a résumé. It can't be measured by years of experience. And you won't earn it from another marketing certification. It's the instinct to know when something is memorable—and when it's just...fine. It's recognizing that the best ideas are often the simplest. It's pushing for work that people want to share, not because they have to, but because they genuinely love it. It's obsessing over the details, challenging ordinary thinking, and refusing to settle for average. We believe great brands aren't built by bigger budgets. They're built by people with curiosity, courage, and exceptional creative judgment. If that sounds like you, keep reading. What You'll Own You'll own the entire marketing function. You'll lead an incredible team of creative, content, design, and production professionals. Your job isn't to create every asset. Your job is to inspire better ideas, raise the creative bar, and help the team execute work that people actually remember. You'll help shape our voice. You'll influence our product launches. You'll partner with Sales. You'll challenge assumptions. You'll meet with customers. You'll speak at events. You'll build executive thought leadership. You'll create campaigns people want to share. Most importantly... You'll help make Plastic Bank impossible to ignore. What Success Looks Like One Year from Now People know who Plastic Bank is. Customers engage with us because they genuinely want to. Our social channels feel alive. Our brand has a distinct personality. Our stories travel further. Our marketing generates conversations—not just impressions. The team is producing work they're proud of. And marketing has become one of the company's greatest competitive advantages. We Think You'll Love This Role If... You have notebooks full of ideas. You screenshot great marketing. You rewrite headlines in your head. You notice branding everywhere. You get excited about building communities. You believe B2B marketing shouldn't feel like B2B marketing. You think sustainability deserves better storytelling. You love mentoring creative people. You enjoy rolling up your sleeves and making ideas happen. You Might Be a Great Fit If... You're confident in leading marketing for a growing company. You've built a brand—not just managed one. You've grown engaged communities, not just follower counts. You've led creative teams and know how to get the best from designers, writers, and content creators. You're comfortable presenting to executives, customers, and partners. You balance creativity with business results. You're just as comfortable brainstorming a campaign as you are reviewing performance metrics. Bonus Points You have B2B or SaaS experience. You have a strong understanding of digital marketing You've worked in sustainability, social impact, or mission-driven organizations. You've built executive thought leadership. You have an eye for exceptional creative. You know that great brands are built through consistency, not one viral moment. Screening Process We want to ensure that all applicants have a fair and equal chance, so we’re using a TestGorilla assessment. This minimizes unconscious bias in our hiring process. Successful candidates will be invited to a job interview. Ready to join our team? Start by clicking the Test Gorilla Link. Equal Opportunity Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, disabilities, or any other legally protected factor. Qualified individuals will not be disadvantaged based on being unemployed.
What you’ll do
You will lead the entire marketing function, overseeing creative, content, design, and production teams to build a world-class impact brand. Your role involves shaping the brand voice, influencing product launches, partnering with sales, and driving high-impact campaigns.
Requirements
The ideal candidate is a creative leader with a proven track record of building brands and growing engaged communities. You should be comfortable balancing creative vision with business results and have experience leading multidisciplinary teams.
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Brand Management
- Marketing Strategy
- Creative Leadership
- Content Strategy
- Team Management
- Digital Marketing
- B2B Marketing
- SaaS Marketing
- Executive Thought Leadership
- Campaign Development
- Community Building
- Performance Metrics
- Product Launches
- Storytelling
- Creative Judgment
Job areas
- Marketing
- Management & Leadership
- Creative & Media
- Environmental & Sustainability
Additional details
- Minimum experience
- 10+ years
- Posting language
- English
- Working hours
- 40 hours per week
- Seniority
- Director
