Sales Activator - Contract

Job summary

Drive excellent trade execution and Red Bull Perfect Store conditions in partnership with local distribution partners. Focus on expanding account reach, securing additional points of distribution, and managing promotional execution.

Job details

The Sales Activator’s main priority is driving excellent trade execution throughout their market, in partnership with the local Distribution Partner. Key responsibilities include: Executing long term sales drivers in key retail and impulse accounts, securing distribution of Red Bull in new accounts across all channels, implementation of merchandising standards; tracking and measuring KPI execution, and coordinating with local distribution partner to ensure flawless execution. All the responsibilities we'll trust you with: EXECUTION Drive Red Bull Perfect Store conditions to Win vs Competition in the market. Execute, with the DP, the opening of new accounts (REACH) to expand the number of rooftops buying directly from Red Bull. Actively sell additional points of distribution (display) to improve the in-store presence of the Red Bull brand. Actively encourages DPs to enroll independent accounts into the Volume Incentive Program (VIP), following up with a robust routine to ensure program compliance and growth. Wired sell with the key regional strategic accounts to drive efficient promotional execution and in–store conditions. PLANNING Effectively plans their schedule to maximize time in stores with the greatest impact. Consistently communicate with DP field personnel to guarantee alignment and focus on the daily/weekly/monthly priorities. Initiates plans to drive KPI execution and maintain vertical accountability throughout the organization. Plan, build, and lead relevant seasonal trade-blitzes to capture key peak volume opportunities. CONSULTATIVE Effectively leverage available data to drive insights to support selling story. Acts as a trusted advisor to key customers in the market. Communicates regularly and works cross functionally with both the internal team and the DP. Be a credible contributor to the local full cell team. Brings the brand to life by championing the World of Red Bull mentality and mindset. Your areas of knowledge and expertise that matter most for this role: Outstanding sales experience and track record in Consumer Goods industry (Beverage Preferred), +3 years. Distributor and Supplier experience preferred. Ability to lead, manage and motivate distribution partners with experience, +3 years. Strong communicator and motivator. Excellent negotiator and influencer. Clear and proven ability to develop and implement successful sales and trade marketing strategies. Strong knowledge of consumer marketing principles. Excellent communication skills, including presentation and training ability. Able to work independently with responsibility, and be organized. Experience with basic administrative programs, Windows, Word, PowerPoint, Excel. University - Bachelor’s Degree preferred. Fluent in English. Current driver’s license with clean driving record. Red Bull Canada is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion.

What you’ll do

Drive excellent trade execution and Red Bull Perfect Store conditions in partnership with local distribution partners. Focus on expanding account reach, securing additional points of distribution, and managing promotional execution.

Requirements

Requires over 3 years of sales experience in the consumer goods industry, preferably in beverages, with a proven track record of managing distribution partners. A bachelor's degree and a valid driver's license are preferred.

Listed skills

• Account Management · Preferred
• Microsoft Excel · Preferred
• Negotiation · Preferred
• Communication · Preferred
• Distribution Management · Preferred
• Microsoft Word · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Sales Execution
• Distribution Management
• Merchandising
• KPI Tracking
• Negotiation
• Influencing
• Trade Marketing
• Consumer Marketing
• Strategic Planning
• Account Management
• Presentation Skills
• Training Ability
• Microsoft Word
• Microsoft PowerPoint
• Microsoft Excel
• Communication

Job areas

• Sales
• Food & Beverage
• Retail
• Logistics
• Marketing