RL Group is a media, sports, and marketing company that owns, operates, and activates platforms at the intersection of content, live events, and brand partnerships.
Through a mix of owned and operated assets, strategic investments, and original media platforms, RL Group helps brands reach targeted audiences through storytelling, community, and real-world experiences.
Our ecosystem includes sports properties, content platforms, live event activations, and investment interests that create integrated opportunities for brands, partners, and audiences to connect in meaningful ways.
Owned and operated platforms include:
Toronto United Pickleball Club Team Canada Pickleball initiatives and related activations The Pal’s Podcast Your Pal Rick digital media channels Proprietary live events and community activations, including tournaments, run clubs, and experiential brand events
Strategic investments include interests across sports, hospitality, and consumer brands, including a minority ownership stake in the Grand Rapids Gold, as well as investments in Stock & Row and Everyside Social Eatery & Taphouse.
In addition to its owned assets and investments, RL Group develops creative campaigns, sponsorship strategies, and branded experiences that help partners align with culture, sport, and community in authentic ways.
We believe the strongest marketing doesn’t interrupt audiences, it invites them in.
Connecting sports, content, and brands through owned media, live experiences, strategic investments, and partnerships.
