Lead Generation Specialist CA

Job summary

The Lead Generation Specialist is responsible for identifying potential customers, building targeted prospect lists, and conducting outbound outreach to generate qualified leads. They will also manage CRM data, schedule meetings for the sales team, and collaborate with marketing and sales departments to refine lead-generation strategies.

Job details

We are seeking a proactive and results-driven Lead Generation Specialist to identify potential customers, generate qualified leads, and build a consistent pipeline of business opportunities. The ideal candidate is skilled in prospect research, outbound outreach, lead qualification, and data management, with strong communication skills and a strong focus on achieving measurable results. Responsibilities Research and identify potential customers, companies, and target accounts. Build and maintain targeted prospect lists based on defined customer profiles and sales criteria. Generate leads through outbound calls, email, LinkedIn, social media, online research, and other channels. Qualify leads by evaluating their needs, business requirements, interest, and potential fit. Conduct initial outreach and engage prospects in meaningful conversations. Identify decision-makers and relevant contacts within target organizations. Schedule qualified meetings and appointments for the sales team. Maintain accurate and up-to-date prospect information in the CRM system. Track lead generation activities, outreach, responses, conversions, and pipeline contribution. Follow up consistently with prospects to increase engagement and conversion. Collaborate with Sales, Business Development, and Marketing teams to improve lead-generation strategies. Provide feedback on lead quality, prospect responses, market trends, and common objections. Meet or exceed lead-generation, qualification, and activity targets. Continuously test and improve outreach methods, messaging, and prospecting strategies. Required Skills Excellent verbal and written communication skills. Strong prospect research and lead-generation abilities. Strong lead qualification and analytical skills. Excellent attention to detail and data accuracy. Strong organizational and time-management skills. Ability to identify relevant decision-makers and business opportunities. Strong follow-up and relationship-building skills. Comfortable conducting high-volume outreach. Comfortable using CRM systems, LinkedIn, email, lead-generation platforms, spreadsheets, and other digital tools. Results-oriented mindset with the ability to work toward measurable targets. Ability to work independently and maintain consistent productivity. Requirements Previous experience in lead generation, business development, sales development, inside sales, appointment setting, or a similar role. Experience with outbound prospecting and lead qualification. Experience researching companies, contacts, and potential customers. Experience using CRM systems and maintaining accurate prospect data. Ability to meet daily, weekly, and monthly activity or lead-generation targets. Strong communication and interpersonal skills. Ability to work effectively in a remote and fast-paced environment. Reliable internet connection and a suitable setup for remote work. Professional, proactive, organized, and results-driven attitude. English proficiency is required if the position involves generating leads for English-speaking markets. By applying to this position, we’ll create your Simera Professional Key (SPK) — a unique key that helps you connect with employers, stand out, and secure the right match.

What you’ll do

The Lead Generation Specialist is responsible for identifying potential customers, building targeted prospect lists, and conducting outbound outreach to generate qualified leads. They will also manage CRM data, schedule meetings for the sales team, and collaborate with marketing and sales departments to refine lead-generation strategies.

Requirements

Candidates must have previous experience in lead generation, sales development, or inside sales, along with proficiency in CRM systems and outbound prospecting. Strong communication, analytical, and organizational skills are required to meet activity targets in a remote, fast-paced environment.

Listed skills

• Time management · Preferred
• Lead Qualification · Preferred
• CRM Systems · Preferred
• Communication Skills · Preferred
• Relationship Building · Preferred
• data management · Preferred
• Business development · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Lead generation
• Prospect research
• Outbound outreach
• Lead qualification
• CRM systems
• Communication skills
• Data management
• Sales development
• Appointment setting
• LinkedIn
• Analytical skills
• Time management
• Relationship building
• Business development
• Inside sales
• Inside Sales
• Outbound Calls
• Sales Prospecting
• Prospect Research
• Analytical Skills
• Research
• Business Development
• Customer Relationship Management
• Business Requirements
• Spreadsheets
• Communication
• Data Management
• English Language
• Sales
• Marketing
• Internet Research
• Interpersonal Communications
• Lead Generation
• Market Trend
• Relationship Building
• Sales Development
• Time Management
• Target Accounts
• Detail Oriented

Job areas

• Sales
• Marketing
• Administrative
• Consulting
• Lead Generation Specialist
• Commercial Sales Representatives
• Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel