National Advisor Recruitment Consultant

Job summary

The National Recruitment Consultant will coach and train field leaders on advisor recruitment strategies and pre-contract sales execution. They will also develop scalable recruitment playbooks and processes to support a future Recruitment Centre of Excellence.

Job details

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. At Sun Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. Our values shape how we work: caring, authentic, bold, inspiring, and impactful. When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives. Discover how you can make a difference in the lives of individuals, families and communities around the world. Job Description: Sales Power is launching a National Recruitment Consulting role to strengthen advisor recruitment capability and improve pre-contract sales effectiveness across the advisor recruitment pipeline. Reporting to the Advisor Growth & Retention team, the National Recruitment Consultant will serve as a dedicated coach, trainer, and subject matter expert, partnering with Field Leaders and, Recruitment Consultants , to enhance recruitment execution, improve candidate conversion, and build sustainable recruitment capability. The role will initially focus on supporting Western Canada, including British Columbia, Alberta, Saskatchewan, and Manitoba, where advisor growth opportunities and recruitment activities are expanding. The successful candidate will also help design scalable processes, tools, and best practices that can be leveraged nationally as part of a future-state Recruitment Centre of Excellence. This opportunity is ideal for a highly respected field leader, advisor or former advisor or anyone with extensive industry experience, strong coaching capabilities, and a passion for developing future advisor talent. What will you do? Recruitment Coaching & Field Enablement Coach recruitment consultants and field leaders on advisor recruitment strategies, candidate engagement, LLQP candidate support and pre-contract sales execution. Provide direct support on high-priority recruitment opportunities and key candidate interactions. Mentor developing recruitment teams and help build confidence and effectiveness in recruitment conversations. Partner with regional leaders to identify capability gaps and recommend targeted coaching interventions. Support in strengthening follow-up practices, pipeline management, objection handling, and candidate conversion nationally. Capability Building & Best Practice Development Develop recruitment playbooks, coaching guides, conversation frameworks, and training resources focused on pre-contract sales excellence. Identify and document leading recruitment practices from across the field. Contribute to the development of a consistent advisor recruitment methodology across Sales Power. Help establish foundational processes and standards that support a future Recruitment Centre of Excellence. Strategic Recruitment Support Provide surge capacity support to regions experiencing elevated recruitment activity or resource constraints. Analyze recruitment challenges, pipeline barriers, and conversion trends to identify improvement opportunities. Share field insights and recommendations with Advisor Growth & Retention leadership. Support continuous improvement initiatives designed to improve recruitment efficiency, effectiveness, and candidate quality. What do you need to succeed? Minimum 10 years of experience in financial services distribution, advisor recruitment, business development, or related sales leadership roles. Proven success as a financial advisor, sales leader, advisor recruiter, or business development professional. Strong understanding of advisor career pathways, advisor recruitment practices, and sales pipeline management. Experience coaching, mentoring, or developing sales professionals is strongly preferred. LLQP licensed, or previous experience obtaining and maintaining an LLQP license, is considered an asset. Exceptional coaching, mentoring, and relationship-building skills. Strong consulting and influencing capabilities. Ability to translate complex sales concepts into practical, actionable guidance. Strong facilitation, presentation, and communication skills. Demonstrated ability to build trust and credibility across all levels of the organization. Highly collaborative with strong judgment and business acumen. Ability to identify trends, diagnose performance challenges, and recommend solutions. What’s in it for you? We’re proud to be a Best Workplace for Hybrid Work by Great Place to Work® Canada Be part of our continuous improvement journey in developing the next greatest digital enterprise experience that is united by our Purpose: to help Clients and Employees achieve lifetime financial security and live healthier lives. Pension, stock and savings programs to help build and enhance your future financial security. The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results. Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our Clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds. Persons with disabilities who need accommodation in the application process, or those needing job postings in an alternative format, may e-mail a request to thebrightside@sunlife.com. We are proud to be a hybrid organization that offers our employees the choice and flexibility to work from both the office and virtually based on the needs of the business, our Clients and you. We may use artificial intelligence to support candidate sourcing, screening, interview scheduling. We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted. Hourly Range: 41.03/41,03 - 65.64/65,64 Job Category: Sales - Distribution Support Posting End Date: 23/09/2026

What you’ll do

The National Recruitment Consultant will coach and train field leaders on advisor recruitment strategies and pre-contract sales execution. They will also develop scalable recruitment playbooks and processes to support a future Recruitment Centre of Excellence.

Requirements

Candidates must have a minimum of 10 years of experience in financial services distribution, advisor recruitment, or sales leadership. Strong coaching, mentoring, and relationship-building skills are essential for success in this role.

Benefits

• Pension program • Stock programs • Savings programs • Hybrid work flexibility

Listed skills

• Objection Handling · Preferred
• Coaching · Preferred
• Communication Skills · Preferred
• Facilitation · Preferred
• Relationship Building · Preferred
• Business development · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Advisor recruitment
• Sales leadership
• Coaching
• Mentoring
• Business development
• Pipeline management
• Candidate engagement
• Objection handling
• Strategic planning
• Relationship building
• Consulting
• Facilitation
• Presentation skills
• Communication skills
• Financial services
• LLQP licensing
• Scalability Design
• Sales Leadership
• Sales Pipeline Management
• Talent Sourcing
• Recruitment Strategies
• Artificial Intelligence
• Business Development
• Business Acumen
• Management
• Communication
• Complex Sales
• Continuous Improvement Process
• Sales
• Financial Services
• Leadership
• Mentorship
• Relationship Building
• Resource Constraints
• Sales Effectiveness
• Sales Excellence
• Scheduling
• Pipeline Reporting

Job areas

• Sales
• Management & Leadership
• Finance & Accounting
• Consulting
• Human Resources
• Recruitment Consultant
• Recruiter (General)
• Personnel and Careers Professionals
• Human Resources Specialists