Vice President of Marketing

Who we are Tangam Systems (http://www.tangamsystems.com) is a rapidly growing software company at the forefront of data analytics, optimization, and visualization. Our clients range from Fortune 500 enterprises to some of the most recognized brands in the global resort and gaming industry, with deployments across 13 countries throughout North America, Asia-Pacific and Europe. Our flagship products—Table Games Yield Management (TYM) and Slot Optimization & Data Analytics (SODA)—help casinos optimize gaming operations and improve performance. Our next-generation business intelligence solutions transform complex operational data into clear, actionable insights for business users. Powered by patented technology and recognized through multiple industry awards, Tangam continues to push the boundaries of analytics-driven decision making. As we expand our global footprint and product portfolio, we are seeking talented individuals to join us in shaping the future of gaming analytics and optimization. Vacancy Status This posting is for a current, full-time opening. Key Responsibilities (include, but are not limited to): Develop and execute the strategic marketing plan to support overall business goals, product launches, and market expansion Lead brand management, positioning, messaging, and corporate communications Plan and execute User Conferences to deepen engagement with existing customers, drive cross-sell opportunities, and connect new prospects to our existing customer base Direct the Digital Marketing, Event Marketing and BDR/Growth Marketing functions, ensuring alignment with company strategy, sales and pipeline strategy, and revenue targets Own marketing-sourced pipeline contribution, BDR performance, lead generation, and growth KPIs, reporting progress to executive leadership Oversee content marketing, digital / performance marketing, public relations, and event marketing Collaborate with sales, product, and analytics teams to ensure marketing aligns with product roadmaps and business objectives Manage and mentor a high-performing marketing team consisting of Digital Marketing, Event Marketing, and BDR/Growth Marketing resources, establishing KPIs and monitoring performance Conduct market research, competitive analysis, and customer segmentation to inform campaigns Oversee marketing budget, resource allocation, and vendor relationships Ensure consistent brand voice and marketing collateral across all channels and markets Qualifications & Experience 5+ years of progressive marketing leadership experience, preferably within technology and SaaS industries Hands-on marketing leader with the ability and willingness to execute campaigns, create content, manage marketing systems, analyze performance metrics, and support business development activities as needed Knowledge of and hands-on experience with the new generation of AI based tools Experience organizing User Conferences Proven track record of building and scaling marketing and BDR functions in high-growth environments Demonstrated success in driving measurable pipeline growth and achieving revenue impact through marketing and BDR alignment Strong experience in digital marketing, demand generation, brand development, and content strategy Excellent communication skills, both written and verbal Strategic and analytical mindset, comfortable with data-driven decision making Experience working in global markets and coordinating multi-geography campaigns Bachelor’s degree in Marketing, Business, or a related field (MBA preferred) Technical testing may be required Compensation and Benefits: Total Compensation: $220,000 - $260,000 The salary range shown reflects the company's good faith full target range for this position at the time of posting. The company may update or modify this range at any time and endeavors to keep this posting current. Compensation decisions are based on factors including geographic location, experience, skills, education, and business needs. While the full range is posted for transparency, offers are typically made within the lower to middle portion of the range. Work-life balance: Flex time, work-from-home days (3 days/week in office required) Perks: Standing desks, massage chair, employee lounge with Xbox, Switch & PS4 Benefits plan: Fitness allowance, dental/prescription/vision coverage, massage & physio, healthcare spending account Team culture: Fully stocked kitchen, team lunches, monthly events, long-weekend bottle draws We are committed to providing an inclusive work environment that welcomes diversity and supports accessibility across the organization. If you require accommodation at any time during the recruitment process, please let us know by contacting [email protected].

The Vice President of Marketing will develop and execute strategic marketing plans to support business goals, product launches, and global market expansion. They will also lead brand management, oversee digital and growth marketing functions, and manage a high-performing team to drive pipeline growth and revenue targets.

Candidates must have at least 5 years of progressive marketing leadership experience, preferably within the technology or SaaS sectors. A bachelor's degree in Marketing or Business is required, with an MBA preferred, alongside a proven track record in scaling marketing functions and data-driven decision making.

• Fitness allowance • Dental coverage • Prescription coverage • Vision coverage • Massage therapy • Physiotherapy • Healthcare spending account • Flex time • Fully stocked kitchen • Team lunches • Monthly events

Identified from the job description. Confirm important requirements above.

• Strategic marketing
• Brand management
• Digital marketing
• Demand generation
• Content strategy
• Data analytics
• BDR management
• Growth marketing
• Public relations
• Event marketing
• Market research
• Competitive analysis
• Customer segmentation
• AI tools
• SaaS marketing
• Pipeline growth
• Event Marketing
• Marketing Budgets
• Slotting Optimization
• Business Metrics
• Customer Segmentation
• Business Intelligence (BI) Solutions
• Workplace Inclusivity
• Cross-Selling
• Product Roadmaps
• Sales Prospecting
• Business Objectives
• Data-Driven Decision Making
• Artificial Intelligence
• Analytics
• Data Analysis
• Business Development
• Brand Management
• Decision Making
• Software As A Service (SaaS)
• Communication
• Public Relations
• Content Creation
• Content Marketing
• Corporate Communications
• Demand Generation
• Digital Marketing
• Sales
• Global Marketing
• Leadership
• Marketing
• Key Performance Indicators (KPIs)
• Lead Generation
• Market Research
• Marketing Collateral

• Marketing
• Management & Leadership
• Software
• Data & Analytics
• Consulting
• Vice President of Marketing
• Sales and Marketing Managers
• Marketing Managers

Minimum education

Bachelor’s degree

Minimum experience

5+ years

Posting language

English

Working hours

40 hours per week

Office presence

3 days per week