Technical Sales Representative - Instrumentation

Canada
Remote
Posted Oct 15, 2026
1 position

$80,000–$160,000 / year

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Employment type: Full-time
Experience level: Mid-level · 2+ years
Posting language: English
Working hours: 40 hours per week
Location requirements: Country, British Columbia, Canada
Seniority: Mid-Senior level
Application method: Direct apply is available

Job summary

Develop new business and grow existing accounts by selling process and analytical instrumentation solutions to industrial customers across the British Columbia territory. Manage the sales cycle from prospecting through closing, provide technical recommendations, coordinate with internal and manufacturer teams on implementation and support, and report sales activity and market insights.

Job details

The Opportunity: We are supporting our client, a leading Canadian supplier of process and analytical instrumentation solutions in a critical hire. Our client specializes in representing world-class instrumentation and analytical product lines for measurement and process control, from flow, level, and density measurement to gas detection and analytical systems, serving sectors like oil & gas, power, chemical, mining, pulp & paper and municipal industries. With a network of offices across Canada and a strong commitment to technical excellence and customer support, this role offers a chance to drive revenue and build long-term client relationships across a diverse and growing industrial customer base. On offer is a strong compensation package to reward maintaining and growing many existing and new relationships in this critical territory of BC (minus Fort St John region). What you’ll be doing: Develop new business and expand existing accounts by selling our clients portfolio of process and analytical instrumentation products and services to industrial customers (e.g., oil & gas, chemical, municipal and EPC’s). Build and manage a sales pipeline including prospecting, qualification, proposal development, negotiation, and closing. Understand customers’ technical requirements and recommend appropriate measurement and instrumentation solutions tailored to their process challenges. Serve as a technical resource to clients, working closely with engineering, application specialists, and manufacturer partners to deliver accurate solutions. Collaborate with internal teams, engineering, service, and product specialists to ensure successful project implementation, commissioning, and follow-up support. Attend industry events, tradeshows, and customer meetings to develop and maintain strategic relationships. Provide timely reporting of sales activity, forecasts, and market insights to senior leadership. What you will bring: 3+ years outside sales experience in instrumentation, automation, or process measurement products. Ability to understand and articulate complex technical products and specifications to industrial clients. Strong proposal, quotation, and negotiation experience in a B2B environment. Comfortable using CRM systems and preparing professional sales documentation and forecasts. Excellent communication skills with the ability to build trust with diverse stakeholders. Self-motivation, strong problem-solving ability, and a consultative sales approach. Customer-centric mindset with a focus on delivering value and building long-term partnerships. Team-oriented and collaborative, working effectively across internal functions to drive results.

What you’ll do

Requirements

Requires at least three years of outside sales experience in instrumentation, automation, or process measurement products, along with the ability to explain complex technical products to industrial clients. Candidates should have B2B proposal, quotation, and negotiation experience, CRM and forecasting skills, strong communication and problem-solving abilities, and a consultative, customer-focused approach.