Opens an external site
- Employment type
- Full-time
- Experience level
- Mid-level · 3+ years
- Posting language
- English
- Working hours
- 40 hours per week
- Location requirements
- Country, Canada
Job summary
The Brand Experience Specialist activates national marketing campaigns at the local shop level to drive brand consistency and guest engagement. They collaborate with operations and marketing teams to coach staff and ensure every location delivers a high-quality, signature brand experience.
Job details
We’re looking for a Brand Experience Specialist who lives and breathes brand energy, community, and great experiences. In this hybrid marketing + guest experience role, you’ll take national campaigns and turn them into local moments that get people talking and coming back. If you love connecting with people, helping teams deliver amazing guest experiences, and seeing your marketing ideas come to life on the ground, this role’s for you. Position: Brand Experience Specialist Department: Marketing Reports To: Local Marketing Manager Location: Southern Ontario-based, Greater Toronto Area preferred Position Type: Contracted Full-Time Salary: $55,000–$65,000 per year Purpose of the Role The Brand Experience Specialist brings the Tommy Gun’s brand to life at the shop level, blending marketing strategy with unforgettable guest experiences. This role connects our national campaigns and local communities, ensuring every shop delivers the energy, confidence, and vibe that defines the Tommy Gun’s experience. You’ll: Partner with shop teams to make every guest visit unforgettable. Plan and execute local marketing activations. Drive brand consistency across your region. Support business owners in growing their local presence. You are: A natural connector and communicator. Obsessed with great service and killer branding. Ready to travel, lead, and create impact every day. Qualifications 3+ years in marketing, brand management, or guest experience within retail, hospitality, or franchise environments. Strong communication and relationship-building skills. Experience in field or regional roles that blend creative marketing with on-site execution. Comfortable presenting, coaching, and influencing cross-functional teams. Passion for creating memorable guest experiences and a love for brand culture. Valid driver’s license and ability to travel regionally to Ontario shops. Willing to travel to assigned markets within Canada Key responsibilities: The Brand Experience Specialist activates national campaigns at the local level, drives brand consistency, and fuels guest engagement through community partnerships and in-shop coaching. They collaborate with operations, education, and marketing teams to elevate experiences, gather field insights, and ensure every shop delivers the signature Tommy Gun’s vibe.
What you’ll do
The Brand Experience Specialist activates national marketing campaigns at the local shop level to drive brand consistency and guest engagement. They collaborate with operations and marketing teams to coach staff and ensure every location delivers a high-quality, signature brand experience.
Requirements
Candidates must have 3+ years of experience in marketing, brand management, or guest experience within retail, hospitality, or franchise environments. A valid driver's license and the ability to travel regionally to Ontario shops are required.
Listed skills
- Guest Experience · Preferred
- Relationship Building · Preferred
- Communication · Preferred
- Coaching · Preferred
- Project management · Preferred
- Retail operations · Preferred
Other relevant skills
Identified from the job description. Confirm important requirements above.
- Marketing strategy
- Brand management
- Guest experience
- Relationship building
- Communication
- Coaching
- Influencing
- Field marketing
- Event execution
- Project management
- Community engagement
- Retail operations
- Franchise management
- Presentation skills
- Valid Driver's License
- Brand Management
- Franchising
- Marketing
- Marketing Strategies
- Marketing Management
- Operations
- Relationship Building
- Branding
Job areas
- Marketing
- Retail
- Customer Service & Support
- Hospitality
- Management & Leadership
- Brand Experience Manager
- Brand Marketing Specialist
- Advertising and Marketing Professionals
- Market Research Analysts and Marketing Specialists
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