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WestburneVerified Job Source

Automation Specialist

Westburne, a division of Rexel Canada Electrical Inc., is a leader in electrical product distribution participating in the commercial, residential, industrial and institutional markets across Canada. Westburne is currently seeking an ***Automation Sales*** ***Specialist*** responsible for ***Automation Services*** to support the geographical territory of ***British Columbia*** based out of ***Prince George, BC.*** The Services Sales Specialist is a highly trained individual who represents the Rockwell Automation (Allen-Bradley) and Westburne’s portfolio of automation services: Training, Rem…

  • On-site
  • Posted May 20, 2026
  • 1 position

Job summary

Westburne, a division of Rexel Canada Electrical Inc., is a leader in electrical product distribution participating in the commercial, residential, industrial and institutional markets across Canada. Westburne is currently seeking an ***Automation Sales*** ***Specialist*** responsible for ***Automation Services*** to support the geographical territory of ***British Columbia*** based out of ***Prince George, BC.*** The Services Sales Specialist is a highly trained individual who represents the Rockwell Automation (Allen-Bradley) and Westburne’s portfolio of automation services: Training, Remanufacturing, Field Labour, Technical Support Contracts and Annual Re-Occurring Revenue Contracts. The successful candidate will support both internal and external customers with in-depth technical and application knowledge while being responsible for the sales performance of their product discipline within the assigned territory. The Services Sales Specialist is a dynamic role with sales, technical and marketing responsibilities including, but not limited to: **Sales Responsibilities** - Prepare and execute an annual strategic business and growth plan for sales development. - Actively manage an opportunity funnel that is appropriate to achieving sales objectives. - Actively pursue and develop new business opportunities. - Comfortable leading very complex initiatives providing value to stakeholders. - Ability to uncover customer needs that yield desired outcomes by designing and implementing a Lifecycle Services journey. - Support Westburne and Rockwell Automation sales representatives with account planning and execution. **Technical Responsibilities** - Act as a pre-sale consultant to provide technical solutions to customers. - Facilitate post-sale technical support programs to build competency and confidence of customers. - Conduct presentations and product updates. - Serve as domain expert around Services business and continuously build competency. - Attend supplier partner training (Canada/US) to maintain a high level of specialized product and application knowledge. **Marketing Responsibilities** - Understand market conditions and competitive forces, analyze market share and identify growth opportunities. - Develop and execute commercial activities as a component of an annual strategic business plan. Product launches, Seminars, promotional programs, etc. - Implement strategies to address competition and expand market penetration using available marketing tools. **QUALIFICATIONS** **Education:** Electrical/Electronic/Automation Technology diploma or degree from a recognized institution. **Experience:** Minimum of 2+ years previous experience in automation or technical product sales/support. **Desired Skills:** - An understanding of sales principles such as Strategic selling, Customer Centric Selling, Conceptual Selling, etc. - Proactive, engaging, self-motivated and results oriented. - Time management, organizational and problem solving proficiency. - Strong written/verbal business communication & presentation skills. - Experience with Microsoft Office suite. - Technical understanding of industrial automation systems and manufacturing business drivers. \*\*Valid driver’s licence and passport will be required for this position. **What We Offer** - Our employees enjoy a positive work-life balance while thriving in an environment that is ever-changing and motivated by new and exciting challenges. - We offer a technically challenging position, supported by a peer group of Automation subject matter experts. - We offer competitive compensation, a series of benefit options and pension packages, and the opportunity for success and growth across the organization. - Westburne provides equal employment opportunities for all applicants. We encourage everyone to apply. **What Is Next** - If this is the right position for you, click apply. - We thank all candidates for their interest, however, only candidates selected for interviews will be contacted. - If you require any accommodation in the application process, please contact us with the “Need Help” button in Fitzii.

Benefits

• Competitive compensation • Benefit options • Pension packages • Positive work-life balance