Director, AI & Data Science (Marketing Measurement & Effectiveness)

Job summary

You will lead marketing measurement and effectiveness programs for the US client portfolio, acting as a player-coach who designs, executes, and interprets complex analytical models. Additionally, you will build and deploy GenAI and agentic applications into production while managing client relationships and developing senior data science talent.

Job details

You will lead marketing measurement and effectiveness programs for the US client portfolio, acting as a player-coach who designs, executes, and interprets complex analytical models. Additionally, you will build and deploy GenAI and agentic applications into production while managing client relationships and developing senior data science talent. The role requires over 10 years of deep expertise in marketing measurement, applied statistics, and causal inference, with a proven track record of shipping production-grade models. Candidates must possess strong executive communication skills, a consulting mindset, and a Master's degree or higher in a quantitative field.

What you’ll do

You will lead marketing measurement and effectiveness programs for the US client portfolio, acting as a player-coach who designs, executes, and interprets complex analytical models. Additionally, you will build and deploy GenAI and agentic applications into production while managing client relationships and developing senior data science talent.

Requirements

The role requires over 10 years of deep expertise in marketing measurement, applied statistics, and causal inference, with a proven track record of shipping production-grade models. Candidates must possess strong executive communication skills, a consulting mindset, and a Master's degree or higher in a quantitative field.

Benefits

• Medical coverage
• Dental coverage
• Vision coverage
• 401(k) plan
• Company matching
• Paid parental leave
• Unlimited paid time off
• Learning and development programs

Listed skills

• Leadership · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Marketing Mix Modeling
• Data Science
• Artificial Intelligence
• Causal Inference
• Bayesian Methods
• Marketing Measurement
• Incrementality Testing
• Attribution
• Generative AI
• Agentic AI
• Cloud Computing
• Statistical Modeling
• Consulting
• Leadership
• MLOps
• Financial Services

Job areas

• Data & Analytics
• Marketing
• Technology
• Consulting
• Management & Leadership

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