Service Line Sales Specialist - BFSI - Associate Director - 69896441

Job summary

Drive revenue growth and identify new business opportunities for the Automation and AI practice within the Canadian BFSI sector. Lead the complete sales lifecycle from qualification to contract closure while building strategic relationships with C-level executives.

Job details

About The Role The Service Line Sales Specialist (SLS) will drive growth for Cognizant's Automation and AI practice within the Canada based Financial Services and Insurance (FSI) portfolio. This role combines consultative sales, client relationship management, automation solutioning, and FSI domain expertise to identify, shape, and close transformation opportunities centered around Intelligent Automation, RPA, AI, Generative AI, and Agentic AI solutions. The ideal candidate possesses a blend of Banking and Insurance industry knowledge, understanding of Canada market, technology consulting experience, and sales acumen, with the ability to engage business and technology stakeholders, develop trusted relationships, and lead automation-led transformation conversations from qualification through closure. In this role, you will Drive revenue growth and achieve sales targets within the Canada marker especially focused on Banking and Insurance segment Identify, qualify, and close new business opportunities. Develop strategic account growth plans for clients based out of Canada with focus on Banking and Insurance clients Build relationships with C-level executives, business stakeholders, and technology leaders. Lead RFI/RFP responses, proposals, presentations, and solution discussions. Collaborate with delivery, consulting, solution architects, and industry teams to create differentiated offerings. Manage the complete sales lifecycle from opportunity identification through contract closure. Expand Cognizant's footprint within existing FSI accounts and acquire new logos. Provide market insights on healthcare industry trends, digital transformation, AI, analytics, cloud, interoperability, and regulatory requirements. Create and maintain a healthy sales pipeline and accurate forecasts. Work model We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a hybrid position requiring 2-3 days per week in a client office in Toronto. Regardless of your working arrangement, we are here to support a healthy work-life balance through our wellbeing programs. The working arrangements for this role are accurate as of the date of posting. This may change based on the project you’re engaged in, as well as business and client requirements. Rest assured, we will always be clear about role expectations. What You Must Have To Be Considered 12 - 15 years of experience in IT services, consulting, or Banking and/or Insurance industry sales. Minimum 5+ years of Banking and/or Insurance domain experience with excellent understanding of Banking and Insurance business processes. Experience working with large Banking and / or Insurance organizations such as large banks and /or insurers in Canada market . Knowledge of enterprise automation platforms including UiPath, Microsoft Power Platform and Automation Anywhere. Working understanding of AI, Generative AI, LLMs, Agentic AI, and automation technologies preferably exposure to AWS, Google or Microsoft AI stack Proven ability to build executive-level relationships and drive complex opportunity pursuits. Experience engaging both business and technology stakeholders in Canada market Strong communication, presentation, negotiation, and consultative selling skills. These will help you succeed Knowledge of Consumer Banking, Commercial Banking, Asset and Wealth Management and Insurance technology ecosystems. Understanding of Banking and Insurance regulations and compliance requirements. Experience with data modernization, AI/GenAI, analytics, cloud transformation, and interoperability platforms. Strong proposal development and presentation capabilities. Ability to work effectively in a matrixed global organization. Success Metrics Annual bookings and revenue growth. Expansion of existing client accounts. Pipeline generation and conversion. Client satisfaction and relationship strength Compensation And Benefits The annual base salary for this position is between $145,000 - $165,000, depending on experience and other qualifications of the successful candidate. This Position Is Also Eligible For Cognizant’s discretionary annual incentive program, based on performance and subject to the terms of Cognizant’s applicable plans. Cognizant Offers a Comprehensive Benefits Package, Which Includes Medical, dental, vision, and life insurance RPP plan with company contributions Paid time off and paid holidays Paid parental leave Employee assistance program Learning and development programs, including certifications Post closing date: Applications will be accepted until Aug 30, 2026. Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

What you’ll do

Drive revenue growth and identify new business opportunities for the Automation and AI practice within the Canadian BFSI sector. Lead the complete sales lifecycle from qualification to contract closure while building strategic relationships with C-level executives.

Requirements

Requires 12-15 years of experience in IT services or consulting, with at least 5 years specifically in the Banking and Insurance domains. Candidates must have a strong understanding of AI, Generative AI, and enterprise automation platforms like UiPath and Microsoft Power Platform.

Benefits

• Medical Insurance • Dental Insurance • Vision Insurance • Life Insurance • RPP Plan With Company Contributions • Paid Time Off • Paid Holidays • Paid Parental Leave • Employee Assistance Program • Learning And Development Programs

Listed skills

• Negotiation · Preferred
• Consultative Selling · Preferred
• Client Relationship Management · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Consultative Selling
• Client Relationship Management
• Intelligent Automation
• Generative AI
• RPA
• Banking Domain Expertise
• Insurance Domain Expertise
• Strategic Account Planning
• RFI/RFP Management
• C-Level Engagement
• Pipeline Forecasting
• Solutioning
• Negotiation
• Digital Transformation
• Cloud Transformation
• Data Modernization

Job areas

• Sales
• Consulting
• Technology
• Finance & Accounting
• Management & Leadership