Digital Marketing Manager

Job summary

Execute digital marketing activities and deliver digital content initiatives through web development, content activation, paid promotion, and performance optimization. Build and maintain AEM web experiences, coordinate deliverables with stakeholders, and ensure accessibility, SEO, brand, governance, and quality standards.

Job details

Title: Digital Marketing Specialist Length - 8 months contract Hybrid: 2-3 days onsite/week Location- Toronto or Montreal Rate- $45 - 50/hr About the role: Execute digital marketing activities aligned with established business objectives, audience needs and campaign direction. Deliver digital content initiatives through web experience development, content activation, paid promotion and performance optimization. Design, build, update, publish and maintain web pages and digital content experiences using Adobe Experience Manager (AEM). Translate stakeholder requirements into effective web solutions, recommending improvements to page structure, user journeys, content presentation and calls to action. Manage multiple concurrent web deliverables from intake through publication, coordinating with stakeholders to clarify requirements and deliver accurate work within established timelines. Apply accessibility, search engine optimization, brand, content governance and quality-assurance standards consistently across digital experiences.

What you’ll do

Execute digital marketing activities and deliver digital content initiatives through web development, content activation, paid promotion, and performance optimization. Build and maintain AEM web experiences, coordinate deliverables with stakeholders, and ensure accessibility, SEO, brand, governance, and quality standards.

Requirements

The role requires experience delivering digital marketing and web content initiatives, including building and maintaining pages in Adobe Experience Manager. Candidates should be able to translate stakeholder needs into effective web solutions, manage concurrent deliverables, and apply accessibility, SEO, brand, governance, and quality-assurance standards.

Listed skills

• Stakeholder Management · Preferred
• Quality assurance · Preferred
• Project Coordination · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Digital Marketing
• Adobe Experience Manager
• Web Experience Development
• Content Activation
• Paid Promotion
• Performance Optimization
• Web Content Management
• Stakeholder Management
• Requirements Analysis
• User Journey Optimization
• Accessibility
• Search Engine Optimization
• Brand Standards
• Content Governance
• Quality Assurance
• Project Coordination

Job areas

• Marketing
• Creative & Media
• Management & Leadership

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