Key Account Manager - Grocery

Job summary

The Key Account Manager will lead the Canadian grocery business for Pet products, specifically managing relationships with Loblaws and Metro. Responsibilities include developing joint business plans, managing trade budgets, and analyzing sales data to drive distribution and growth.

Job details

COMPANY OVERVIEW We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.​ About the Role As Key Account Manager, you’ll help lead Pet’s Canadian grocery business, with primary responsibility for the Loblaws relationship and additional responsibility for Metro banners. You’ll build trusted relationships with buyers and supply chain partners, manage the business with a customer-first mindset, and identify opportunities to expand distribution and other routes to market. This role combines customer relationship leadership, commercial planning, trade and budget management, and data-driven problem solving. You’ll work closely with internal partners across Brand, Shopper Marketing, Supply Chain, Sales Operations, Forecasting, and other teams to create plans that meet customer needs and deliver sustainable business results. What You'll Do Own day-to-day customer relationships with Loblaws and Metro, lead regular customer meetings, and present results, opportunities, priorities, and action plans. Lead annual joint business planning and merchandising plans by connecting customer priorities, analytics, shopper insights, trade strategies, negotiations, and growth priorities. Identify opportunities to expand distribution or routes to market. Lead event execution from initial opportunity through final review, including sell-in, participating items, consumer and customer offers, point-of-sale execution, retail feedback, and required account materials. Plan, manage, and track promotional events and trade spend within customer budgets, using results to inform future investment decisions. Analyze customer data, POS results, Nielsen insights, sales trends, and financial information, translating insights into clear recommendations for assortment, promotion, distribution, customer conversations, and internal decision-making. Develop and maintain strong relationships across customer departments and internal cross-functional teams, including Brand, Shopper Marketing, Supply Chain, Sales Operations, Forecasting, and the broader Food, Drug, and Mass team. Present innovative solutions, product opportunities, and rollout plans in a timely way that meets customer needs. Identify process improvements and promotional efficiencies that make it easier to execute and grow the business. Minimum Qualifications 3+ years of consumer-packaged goods (CPG) account management or customer development experience. Experience managing grocery, retail, or other CPG customers and delivering results through customer relationships. Experience with LDIA, Nielsen, or comparable customer and syndicated data sources. Ability to analyze customer and sales data, draw meaningful insights, and translate those insights into actions and results. Strong planning, organization, communication, negotiation, and follow-through skills. A proactive, results-oriented approach and the ability to manage multiple priorities in a fast-paced, growing business. Ability to work effectively in a team environment and communicate with stakeholders at all levels of the organization. Strong Excel and PowerPoint skills, along with comfort working with customer systems and business processes. Ability to travel occasionally, including approximately 10% overnight travel and some weekend work. Ability to lift up to 30 pounds. Preferred Qualifications A passion for pets and genuine interest in helping pet parents and their animals. Pet industry experience. Experience managing Loblaws and/or Metro business in CPG. French and English bilingual capability. Ability to thrive in a virtual and cross-functional team setting while building strong in-person customer relationships. Additional Considerations International relocation or international remote working arrangements (outside of the US) will not be considered. Applicants for this position must be currently authorized to work in Canada on a full-time basis. General Mills will not sponsor applicants for this position for work visas. The posting for this position is to fill an existing vacancy within the organization​. The salary range for this position is $71,300-$107,150 / Annually. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, financial wellbeing, time off programs, wellbeing support and perks. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance. SALARY RANGE The salary range for this position is: $71,300 - $107,200 Annual At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to expertise, skills, and relevant work experience. As such, pay for the successful candidate(s) could fall anywhere within the stated range.​ ​ Beyond base salary, General Mills offers a competitive and comprehensive benefits package. ELIGIBILITY Applicants must meet minimum age qualifications in the country in which the job is located.

What you’ll do

The Key Account Manager will lead the Canadian grocery business for Pet products, specifically managing relationships with Loblaws and Metro. Responsibilities include developing joint business plans, managing trade budgets, and analyzing sales data to drive distribution and growth.

Requirements

Candidates must have at least 3 years of experience in consumer-packaged goods (CPG) account management or customer development. Proficiency in analyzing syndicated data and strong skills in planning, negotiation, and cross-functional collaboration are required.

Benefits

• Health benefits
• Financial wellbeing programs
• Time off programs
• Wellbeing support
• Annual incentive program

Listed skills

• Problem solving · Preferred
• Account Management · Preferred
• Data analysis · Preferred
• Microsoft Excel · Preferred
• Negotiation · Preferred
• Communication · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Account management
• Customer development
• Data analysis
• Joint business planning
• Trade spend management
• Negotiation
• Strategic planning
• Sales forecasting
• Retail execution
• Promotional planning
• Communication
• Problem solving
• Excel
• PowerPoint
• Nielsen insights
• CPG industry knowledge
• Budget Management
• Customer Development
• Stakeholder Communications
• Building Trust
• Supply Chain
• Lifting Ability
• Follow Through
• Bilingual (French/English)
• Planning
• Microsoft Excel
• Account Management
• Budgeting
• Multilingualism
• Customer Relationship Management
• Business Process
• Business Planning
• Decision Making
• Commercial Planning
• Fast Moving Consumer Goods
• Customer Data Management
• Sales
• Forecasting
• Leadership
• Innovation
• Investment Decisions
• Problem Solving
• Merchandising
• Organizational Performance
• Point Of Sale
• Microsoft PowerPoint
• Sales Operations
• Sustainable Business
• Process Improvement

Job areas

• Sales
• Management & Leadership
• Retail
• Food & Beverage
• Data & Analytics
• Key Account Manager
• Commercial Sales Representatives
• Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

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