Strategic Growth Lead (GEO & Conent Marketing)

Strategic Growth Lead (GEO & Content Marketing) Canada (Remote) We have partnered with a remote-first digital marketing agency that partners with ambitious organizations to drive sustainable growth. Using a strategy-led, full-funnel approach, the agency delivers integrated marketing solutions across paid media, creative, SEO, content development, and multi-channel distribution. They are now seeking a Strategic Growth Lead (GEO & Content Marketing), to join their expanding team. As Strategic Growth Lead, you will drive new revenue growth through a strategy-first approach. This role owns strategy-led deal success shaping opportunities and leading high-impact sales conversations. You will be responsible for meeting revenue targets and will be measured on sales performance, while partnering closely with the Growth, Strategy, and Delivery teams to ensure every engagement is positioned for successful execution. Responsibilities Strategy-Led Sales & Deal Ownership Own revenue targets for strategy-led and complex engagements. Partner with Account Executives on qualified opportunities to lead strategy-heavy discovery and deal shaping. Translate client goals, constraints, and ambiguity into clear strategic approaches that can be confidently sold. Define scope, sequencing, and success criteria prior to proposals being finalized. Act as the strategic authority in late-stage sales conversations with senior client stakeholders. Sales Collaboration & Process Integration Work within the existing sales motion, collaborating with: Account Executives (discovery and relationship management) and sales support (CRM hygiene, documentation, process). Contribute strategic input to proposals, pricing rationale, and deal positioning. Build Sales Strategy SOPs that drive efficiency in sales close times Support reduction of founder or executive involvement in strategy-led sales over time. Strategic Integrity & Post-Sale Alignment Ensure alignment between what is sold and how the agency delivers. Provide clear strategic context during handoffs to Strategy and Account teams. Reduce post-sale scope creep, misalignment, and strategic resets through better upfront clarity. Strategic Pattern Recognition & Enablement Identify recurring themes, objections, and patterns across sales conversations. Contribute to the development of: Repeatable strategic narratives, deal-level frameworks and POVs and guidance for when and how Foundation sells specific types of work Partner with Strategy leadership to ensure sales-stage strategy reflects delivery reality. Requirements 7+ years in B2B marketing strategy, consulting, or senior agency roles. Demonstrated experience contributing to or owning strategy-led sales outcomes. Strong understanding of SEO, content, distribution, and how they connect to revenue. Experience building, managing, or strategically guiding paid media funnels, with a strong understanding of media buying, budget allocation, and performance tradeoffs across channels Experience forecasting, mapping marketing value, and building targets/KPIs for marketing strategies that can be tracked against Exceptional at building sales presentations and telling a story that can get prospect buy-in to strategy Experience collaborating with sales teams on complex or bespoke engagements. Exceptional verbal communication and executive presence in live conversations. This is a fantastic opportunity to join a growing team. The company offers a competitive compensation package plus commission, medical & health benefits, wellness and fitness coverage and much more. If this sounds like the ideal position for you then apply today!

Drive new revenue growth by leading strategy-heavy discovery and shaping complex deals for B2B clients. Collaborate with sales and delivery teams to ensure strategic alignment from the initial proposal through to execution.

Requires over 7 years of experience in B2B marketing strategy or consulting with a proven track record in strategy-led sales. Must possess deep expertise in SEO, content distribution, and paid media performance tracking.

• Medical Benefits • Health Benefits • Wellness Coverage • Fitness Coverage • Commission

Identified from the job description. Confirm important requirements above.

• B2B Marketing Strategy
• SEO
• Content Marketing
• Paid Media Funnels
• Sales Strategy
• Deal Shaping
• KPI Forecasting
• Executive Presence
• Client Relationship Management
• Strategic Planning
• Revenue Growth
• Multi-channel Distribution

• Marketing
• Sales
• Management & Leadership
• Consulting
• Creative & Media

Minimum experience

5+ years

Posting language

English

Working hours

40 hours per week

Seniority

Mid-Senior level