This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Strategic Account Executive - B2B/New Market based in Canada. This role sits at the intersection of consultative selling and market creation, focused on introducing innovative workplace and employee engagement solutions to organizations exploring new ways to enhance internal experience and operational value. You will engage senior decision-makers in complex B2B environments, often where no prior buying structure exists, requiring strong discovery skills and the ability to shape demand from the ground up. The position emphasizes strategic relationship building, multi-stakeholder navigation, and value-based storytelling to create urgency around emerging solutions. Operating within a fast-evolving go-to-market motion, you will play a key role in defining how the offering is positioned and adopted across new markets. Success in this environment requires intellectual curiosity, adaptability, and a strong ability to translate ambiguous needs into clear business cases. You will collaborate closely with SDRs and leadership teams to refine messaging and strengthen pipeline quality. This is a highly strategic sales role for someone energized by building rather than just executing a predefined process. \n

Accountabilities: In this role, you will own the full sales cycle and contribute directly to the development of a new market category. You will engage business leaders in consultative discussions, identify unmet organizational needs, and translate them into compelling, value-driven solutions. You will be responsible for building pipeline, progressing complex deals, and driving consensus across multiple stakeholders in environments without established purchasing frameworks. You will also collaborate with SDR partners and internal leadership to refine targeting, messaging, and overall go-to-market effectiveness while maintaining disciplined pipeline and deal management practices. Manage full-cycle B2B sales from prospecting through to close Conduct high-level discovery conversations with executives and decision-makers Identify opportunities in workplace experience, employee engagement, and organizational programs Build and present business cases aligned with measurable business impact Navigate complex, multi-stakeholder sales cycles and develop internal champions Create momentum in organizations without defined buying processes or budgets Partner with SDR teams to improve messaging and lead quality Collaborate with leadership on go-to-market strategy and positioning Maintain accurate pipeline management and disciplined deal execution Requirements: This role requires strong experience in B2B sales environments, particularly where deals involve multiple stakeholders and longer, consultative cycles. You should be comfortable working in ambiguity, shaping demand, and adapting your approach based on evolving customer needs. Strong communication, executive presence, and storytelling abilities are essential, along with a proven track record of building pipeline and closing net-new business. A strategic mindset, collaborative working style, and comfort with fast-moving environments will be key to success. Experience in complex B2B sales and consultative selling environments Proven success managing multi-stakeholder sales cycles Strong executive communication and presentation skills Ability to uncover needs and build urgency through discovery Strategic, solution-oriented sales approach Comfort operating in ambiguous or emerging markets Experience generating and managing net-new pipeline Collaborative mindset with strong SDR/BDR partnership experience SaaS, HR tech, or workforce solutions experience is an asset Familiarity with frameworks such as MEDDIC or Challenger is a plus Benefits: Competitive base salary range: $100,000 – $130,000 annually Performance-based incentives and earning potential Remote work flexibility across Canada Opportunity to help shape a new B2B market initiative Close collaboration with leadership and go-to-market decision-making Exposure to high-growth, evolving sales environments Career growth potential in strategic enterprise sales roles

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