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Johnston EquipmentVerified Job Source

Business Development Representative - Class I (2026-9429)

  • Mississauga, ON
  • On-site
  • Posted Sep 8, 2026
  • 1 position

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Employment type
Full-time
Experience level
Senior · 5+ years
Minimum education
High school
Apply by
Oct 8, 2026
Posting language
English
Working hours
40 hours per week
Seniority
Mid-Senior level

Job summary

The BDR is responsible for expanding the customer base through cold calling, networking, and tailored solution selling for material handling equipment. Key duties include conducting market research, preparing formal proposals, and collaborating with sales teams to meet organizational growth objectives.

Job details

Are you ready to make a difference in the world of material handling and automated solutions? At Johnston Equipment, we pride ourselves on being solutions-driven and customer-focused. We're on a mission to elevate productivity for our clients, and we need passionate individuals like you to join our team and drive this vision forward. If you're customer-focused, driven, and ready to make an impact, then we want you on board! Position Summary As a Business Development Representative (BDR) with Johnston Equipment, you'll be instrumental in expanding our customer base and ensuring market growth for our cutting-edge material handling equipment and services, including our New Class I New Equipment, 8210, and Edge products. Your mission? Identify customer needs and provide tailored solutions that enhance operations and drive success. How You’ll Make An Impact Forge Connections: Reach out to potential customers through various channels including cold calling, emails, customer visits, and networking events. Build Relationships: Cultivate strong relationships with new customers, fostering a continuous flow of opportunities. Solution-Oriented Approach: Tailor solutions using our wide range of products and services, including New Equipment, 8210, and Edge, to meet customer needs. Product Knowledge: Stay informed about our product offerings and industry standards to effectively communicate value to customers. Collaborate: Work closely with our sales team to align efforts and meet organizational objectives. Educate: Present product information, highlighting features, benefits, and new offerings to prospective customers. Market Penetration Targeted Approach: Identify and target competitive users and non-users in your territory. Action Plans: Develop strategies to convert competitive users and non-users into loyal Johnston customers. Networking: Utilize networking opportunities to promote our business and expand our reach. Preparation Of Proposals And Orders Research: Conduct thorough research on customer applications and prepare pricing based on specifications. Coordination: Collaborate with internal departments and external vendors to address customer needs effectively. Documentation: Prepare formal quotations and necessary paperwork for orders. Networking Promotion: Actively network to promote Johnston Equipment and our product line. Interdepartmental Collaboration: Attend meetings and collaborate with other departments as required. Forecasting/Reporting Plans Strategic Planning: Prepare forecasts, customer profiles, and annual business plans to identify target accounts and market opportunities. What You’ll Bring To The Table Sales Experience: Minimum of 5 years of B2B sales experience. Mindset: Growth-oriented mindset with a focus on providing solutions. Integrity: High level of integrity and work ethic. Sales Skills: Demonstrated ability to convert prospects, close deals, and meet sales quotas. Communication: Strong communication and relationship-building skills. Drive: Self-motivated with a "Go-Getter" attitude and a valid driver’s license. Why You’ll Love It Here Competitive Package: Enjoy a competitive salary, incentive program, and excellent benefits package. Supportive Environment: We trust and support our employees, empowering you to take ownership of your work and drive your ideas forward. Growth Opportunities: We're committed to your career growth, providing learning and development opportunities to help you succeed. While we appreciate all applications we receive, we advise that only candidates under consideration will be contacted. G.N. Johnston Equipment is committed to building a diverse and inclusive workplace. Qualified designated group members are encouraged to apply as any reasonable accommodation of qualifications will be considered as per our Accommodation Policy, available upon request. About Johnston Equipment Johnston Equipment provides material handling equipment to move product in, out and throughout warehouses; service solutions and tools to better manage warehouse productivity; racking, storage and automated system solutions to optimize the storage and movement of goods; and programs to protect material handling assets and the people who utilize them. We are continually striving to create better and more advanced solutions as well as provide the highest quality service. We are growing and need talented professionals to drive our vision to create an effortless experience for our customers by delivering our products and services in an efficient and safe manner. Join us…. Make a difference! Additional Qualifications Education Certificates & Designations High School Post secondary education Community College, Marketing/Sales is required is required Skills Experience in account acquisition Activity driven with consultative approach Develops and Maintains Relationships Committed to Customers Courteous and Professional Manner Communicates Effectively Strong Problem Solving Demonstrates Functional Expertise Experienced selling tangible products Experience working with CRM Attentive and Active Listening Communicates Effectively Clear and Concise (oral and written communication) Communicates Effectively Presentation Skills Communicates Effectively Minimum of 1 year of experience cold calling to develop a territory of new business. Achieves Results Minimum of 2 years’ experience selling a product or service business to business. Achieves Results Achieves Results, Develop Plans to Achieve results and Objectives

What you’ll do

The BDR is responsible for expanding the customer base through cold calling, networking, and tailored solution selling for material handling equipment. Key duties include conducting market research, preparing formal proposals, and collaborating with sales teams to meet organizational growth objectives.

Requirements

Candidates must have a minimum of 5 years of B2B sales experience and a proven track record of closing deals and meeting quotas. A post-secondary education in Marketing or Sales and a valid driver's license are required.

Benefits

• Competitive Salary • Incentive Program • Excellent Benefits Package • Learning And Development Opportunities

Listed skills

  • Problem solving · Preferred
  • Consultative Selling · Preferred
  • Cold Calling · Preferred
  • Relationship Building · Preferred
  • Forecasting · Preferred
  • CRM · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • B2B Sales
  • Account Acquisition
  • Cold Calling
  • CRM
  • Consultative Selling
  • Relationship Building
  • Market Penetration
  • Problem Solving
  • Presentation Skills
  • Strategic Planning
  • Forecasting
  • Proposal Preparation

Job areas

  • Sales
  • Manufacturing
  • Logistics
  • Customer Service & Support
  • Management & Leadership

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