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Technical Sales Engineer (Electrical Power Solutions) (LB009)

  • Toronto, ON
  • Hybrid
  • Posted Oct 15, 2026
  • 1 position

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Employment type
Full-time
Experience level
Lead · 10+ years
Apply by
Apr 13, 2027
Posting language
English
Working hours
40 hours per week
Office presence
3 days per week
Seniority
Mid-Senior level
Application method
Direct apply is available

Job summary

Lead regional technical sales for load banks, develop customer relationships, and prepare technical proposals, quotations, and bid responses. Identify new business opportunities and collaborate with engineering and operations teams on solution delivery, product development, standardization, and go-to-market strategies.

Job details

Technical Sales Engineer | Load Banks (portfolio lead) Location: Mississauga, ON (Hybrid – minimum 3 days in office) 🏢 Type: ⏰ Full-Time + ✈️ Regional Travel (🚫💻 Not Remote) ⚠️ ATTENTION: Applicants must be legally eligible to work in Canada. Candidates outside Canada, non-residents, or requiring sponsorship will not be considered. About the Opportunity Our client, a well-established and growing provider of electrical power solutions, is seeking a Technical Sales Leader / Regional Sales Manager to take ownership of a critical product line: Load Banks. This role has high strategic importance within the organization, with direct impact on revenue growth and market expansion. You will serve as the go-to expert and commercial lead for load banks, while gradually expanding your exposure across a broader portfolio of power products. The Role This is a hands-on, technically driven sales position combining business development, application engineering, and customer engagement. You will work closely with engineers, consultants, and procurement teams to deliver tailored technical solutions. Key Responsibilities: Lead all technical sales activities related to load banks across the region Develop and manage relationships with key customers including data centres, hospitals, utilities, industrial facilities, and energy operators Prepare and deliver technical proposals, quotations, and bid responses Engage directly with clients on specifications including: kW ratings, voltage classes Resistive vs. reactive load requirements Commissioning and testing procedures Applicable CSA / IEEE standards Identify and pursue new business opportunities within target markets Collaborate with internal engineering and operations teams to ensure accurate and competitive solutions Support ongoing product development, standardization, and go-to-market strategies What We’re Looking For Experience: 5–15 years of experience in technical sales within power equipment or electrical infrastructure Proven track record of selling into industrial, commercial, or institutional markets Technical Expertise: Direct experience with load banks, OR strong exposure to adjacent products such as: Generators (diesel/natural gas) UPS systems / critical power solutions Automatic Transfer Switches (ATS) Power rental / testing equipment Strong understanding of power systems fundamentals and ability to engage technical stakeholders Skills & Competencies: Ability to develop detailed technical proposals and quotations Strong communication skills with both technical and non-technical audiences Commercial acumen with a solution-oriented mindset Self-driven, ownership mentality with the ability to operate independently Why Join High-impact role tied directly to a strategic growth product line Opportunity to become a subject matter expert in a specialized and in-demand niche Strong internal visibility and collaboration with leadership Ongoing investment in training, product development, and process improvements Work with a reputable organization serving critical infrastructure sectors Compensation Competitive base salary (aligned with market and experience) Performance-based incentives Comprehensive benefits package Territory & Travel Requirements Travels for sales across the assigned territory (Eastern Canada). Based out of the Montreal office, with regular regional travel required. Valid driver’s license and clean driving record required. How to Apply If you feel you are an excellent candidate and have the required skills and experience indicated above, please send your attached resume via Easy Apply, respond to the screening questions, and send any important details (including cover letters) to info@potenco.ca By submitting, you agree to our Consent Policy, Data Processing & Privacy Policy (www.potenco.ca) You consent to submit your application, forms, documents, and information electronically, and authorize Potenco to share your resume and relevant information with the hiring company or its affiliates as part of the recruiting, background check, and onboarding process. (AI may have been used partially in this Job Description)

What you’ll do

Lead regional technical sales for load banks, develop customer relationships, and prepare technical proposals, quotations, and bid responses. Identify new business opportunities and collaborate with engineering and operations teams on solution delivery, product development, standardization, and go-to-market strategies.

Requirements

Requires 5–15 years of technical sales experience in power equipment or electrical infrastructure, with direct load bank experience or exposure to adjacent critical-power products. Candidates should understand power systems, be able to develop detailed proposals, communicate with technical and non-technical stakeholders, and hold a valid driver’s license with a clean driving record.

Benefits

  • Comprehensive Benefits Package
  • Performance-Based Incentives

Listed skills

  • Business development · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Technical Sales
  • Load Bank Sales
  • Business Development
  • Application Engineering
  • Power Systems
  • Technical Proposals
  • Quotations
  • Bid Responses
  • Customer Relationship Management
  • Electrical Infrastructure
  • Generators
  • UPS Systems
  • Automatic Transfer Switches
  • Commercial Acumen
  • Technical Communication
  • Regional Sales

Job areas

  • Sales
  • Engineering
  • Energy
  • Management & Leadership

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