The Shelf Influencer Marketing AgencyVerified Job Source

Strategy & Insights Manager (Influencer Marketing)

Canada, United States
Remote
Posted Jul 17, 2026
1 position

Opens an external site

Employment type: Full-time
Experience level: Senior · 5+ years
Posting language: English
Working hours: 40 hours per week

Job summary

The role involves developing data-driven influencer marketing strategies and sourcing high-quality creators to align with client goals. You will also leverage AI tools for trendspotting and collaborate cross-functionally to support pitches and agency growth.

Job details

About the role We’re hiring a Strategy Manager to join our growing team and help shape the future of influencer marketing. You’ll bring cultural insight and creative strategy to life through storytelling, source high-quality creators who align with client goals, and support innovation across campaigns, client renewals, and agency marketing efforts. What you'll do 🔍 Market Intelligence Support Research platforms, brands, and verticals Analyze data pulled from social listening tools (e.g., Infegy, Brandwatch) to craft compelling, data-driven campaign narratives Identify algorithm-centric cultural trends shaping content and influencer strategy 📊 Strategy Support Build data-rich decks for pitches and campaigns Translate data into compelling narratives Source high-quality, relevant creators within the social landscape Craft compelling campaign concepts that offer creative excellence + demonstrate innovative thinking Align creator ecosystems and platform behaviors with campaign goals Confidently present strategies to clients, articulating insights and recommendations in a clear, persuasive way Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time 🤖 AI & Content Intelligence Continuously explore and apply innovative AI-driven processes to elevate proposals and client deliverables Support initiatives around trendspotting and creator discovery using AI 🤝 Cross-Functional Collaboration Work closely with multiple teams to deliver strategic impact across the business: Creative: Support ongoing client renewals with trend and creator insight New Business: Contribute to RFPs with standout strategy and creator POVs Marketing: Provide strategic input and support for agency webinars and thought leadership content Product: Partner with internal stakeholders on evolving agency tech and UI needs Agency-Wide: Support case study upkeep to ensure best-in-class examples of our work are captured and published Qualifications ✅ 6–8 years experience in strategy, insights, consumer research, influencer marketing, or similar ✍️ A strong writer and storyteller who brings clarity to complexity 🧠 Curious, proactive, and scrappy—you love turning noise into signal 📈 Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT 📊 Strong with Google Slides or PowerPoint 🔮 Bonus: Trend forecasting, creator discovery, or early-stage AI experience 🏢 Bonus: Experience at a startup, creative agency, or marketing-tech company 🎨 Major Bonus: Strong visual design skills Why You’ll Love It Here We’re building something meaningful and sustainable—without burning people out. We care about impact, balance, and raising the bar in our industry.

What you’ll do

Requirements

Candidates need 6-8 years of experience in strategy, insights, or influencer marketing with strong storytelling and writing abilities. Proficiency in tools like Infegy, SparkToro, and Google Slides is required, with AI experience being a bonus.