Toyota and Lexus Brand Manager

Job summary

The Brand Manager leads the relationship with TCI to drive sales and market penetration through data-driven insights and effective communication. They are responsible for managing monthly incentive programs, dealer communications, and overseeing digital content and lease renewal initiatives.

Job details

Job Description Toyota and Lexus Brand Manager About Toyota Financial Services Toyota Financial Services (TFS) provides retail, leasing and dealer financing services to Toyota and Lexus dealerships and customers across Canada. TFS is a member of Toyota Financial Services Corporation (TFSC), a wholly owned subsidiary of Toyota Motor Corporation in Japan with the Canadian operation headquarters in Markham, Ontario What Sets Us Apart? At Toyota Financial Services (TFS), you will help create best in class customer/dealer experiences in an innovative, collaborative and team-focused environment. TFS is an important part of the Toyota family, an award-winning global company, recognized worldwide for our technological leadership and superior standards of quality, continuous improvement, and environmental responsibility. TFS currently has an exciting full-time permanent position as the Toyota and Lexus Brand Manager, reporting to the National Manager, Sales and Marketing in the Dealer Services Department. The successful candidate establishes a strong working relationship with TCI’s sales, marketing, and executive teams, communicates results effectively, promotes new initiatives, and overseas the administration of their monthly incentive programs. The role takes a data driven approach to recommending solutions to increase TFS sales and penetration as it relates to the Toyota and Lexus Brands. What You’ll Be Doing: Lead and manage the relationship with TCI. Build strong relationships, ensuring effective communication and excellent distributor satisfaction. Drive the analysis of insights from TCI program data and recommend solutions to increase sales and market penetration. Manage TFS’ month-end programs, including overseeing the publishing of program materials (Rates / LEV’s / Loyalty Offers.) Manage the relationship with distributor partners (Toyota & Lexus) as it relates to monthly programs, loyalty offers, accessories, data analytics and month end reporting. Oversee TFS’ digital/web related content inclusive of investigating the source of web related issues and once identified, providing solutions for implementation. Manage & publish all corporate communications related to TCI dealer bulletins and communications. Prepare communications and present to TCI executive teams at quarterly and ad-hoc meetings. Prepare Regional and National Dealer Advisory Board presentations, speeches and participate in TCI National Dealer Meetings. Oversee the TFS Lease Renewal Program and participate in the Lease Renewal Committee. Administer the Lease End Letter program and Customer Retention Tool, working with the vendor to develop enhancements to support the Lease Renewal Program. Manage, engage, and develop team members and future leaders. Support head office projects and initiatives as required. What You’ll Bring: University degree in a business-related field Strong analytical skills with the ability to gather insights from data and recommend solutions. 5+ years of relevant work experience in the automotive industry. Automotive financing/captive finance experience is preferred. Understanding of automotive finance business and dealership financial services and products and operations. Excellent relationship management skills with the ability to adapt and work with all levels of the organization and external partners. Proven high-level skills in negotiation, consultation, and facilitation, along with effective written and oral communication abilities suited for a complex stakeholder environment. Demonstrated leadership skills with the ability to engage and develop team members. Proactive and innovative with a strong sense of ownership and perseverance to overcome challenges. Strong software skills, including Excel and PowerPoint. What We’ll Bring: A work environment built on teamwork, flexibility, and respect. Competitive salary including bonus. Health and dental benefits effective immediately. Company pension plan with matched contribution. Associate vehicle discount program. Professional growth and development programs to help advance your career, as well as tuition reimbursement. Fitness reimbursement. Competitive time off benefits. Great company culture-Respect for people and continuous improvement is at our core. Hybrid work environment (based on role requirements) The anticipated annual base salary for this position is $108,265-138,100. The offered salary will be based on the candidate’s experience, knowledge, skills and qualifications. What You Should Know: Our success begins and ends with our people. We embrace diverse perspectives and value unique human experiences. We are proud to be an equal opportunity employer that celebrates the diversity of the communities where we live and do business. Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, or any other characteristics protected by law.

What you’ll do

The Brand Manager leads the relationship with TCI to drive sales and market penetration through data-driven insights and effective communication. They are responsible for managing monthly incentive programs, dealer communications, and overseeing digital content and lease renewal initiatives.

Requirements

Candidates must possess a university degree in a business-related field and at least 5 years of relevant automotive industry experience. Strong analytical, leadership, and relationship management skills are essential for success in this stakeholder-heavy role.

Benefits

• Health insurance • Dental benefits • Company pension plan • Associate vehicle discount program • Professional growth and development programs • Tuition reimbursement • Fitness reimbursement • Competitive time off benefits

Listed skills

• Leadership · Preferred
• Data analysis · Preferred
• Microsoft Excel · Preferred
• Negotiation · Preferred
• Communication · Preferred
• Project management · Preferred
• Facilitation · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Relationship management
• Data analysis
• Strategic planning
• Project management
• Communication
• Negotiation
• Consultation
• Facilitation
• Leadership
• Financial services
• Automotive industry knowledge
• Excel
• PowerPoint
• Marketing strategy
• Sales penetration
• Automotive Finance
• Relationship Management
• Effective Communication
• Dealer Finance
• Analytical Skills
• Microsoft Excel
• Data Analysis
• Automotive Industry
• Brand Management
• Continuous Improvement Process
• Corporate Communications
• Customer Retention
• Finance
• Sales
• Financial Services
• Public Speaking
• Marketing
• Innovation
• Market Penetration
• Team Foundation Server
• Operations
• Microsoft PowerPoint
• Presentations
• Verbal Communication Skills
• Teamwork

Job areas

• Management & Leadership
• Sales
• Marketing
• Finance & Accounting
• Data & Analytics
• Marketing and Brand Manager
• Brand Manager
• Sales and Marketing Managers
• Marketing Managers