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Senior Manager, Planning

  • Toronto, ON
  • Hybrid
  • Posted Nov 7, 2026
  • 1 position

$45,000–$55,000 / year

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Employment type
Full-time
Experience level
Senior
Minimum education
Bachelor’s degree
Posting language
English
Office presence
3 days per week

Job summary

The Senior Manager is responsible for preparing and presenting integrated media plans, proposals, and analysis to satisfy client objectives. They also oversee media buying processes, manage client budgets, and mentor junior team members.

Job details

Agency: PHd Job Function: Media Job Subfunction: Media Planning and Buying Job Description: Position Summary The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions. Key Responsibilities Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief. Prepare and present evaluations of media opportunities, media trends and issues of interest to clients. Effectively manage ongoing client expectations in regards to work back schedule, and deadlines. Develop ability to effectively manage client conversations and expectations. Remain up-to-date with latest updates from major media partners. Ensure that all media plans adhere to the agency's values, philosophies and processes. Maintain the media plan and regularly evaluate campaign performance. Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful. Initiate and coordinate the media buying process that deliver exceptional results. Oversee the administration and maintenance of media buys. Assist with training junior employees on tools and processes. Ensure client budgets are managed and on track. Responsible for accurate and timely client finance reports and budget control reports (BCRs). Support the creation of campaign post reports. Prepare media POVs/evaluations. Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape. Desired Skills & Experience Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferred. Minimum of two (2) years’ experience in integrated media planning. Experience within an integrated advertising agency. Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prisma). Client service oriented. Strong learning agility, with a passion for continuous development. Excellent communication skills (both written and verbal). Highly developed organizational skills with a strong attention to detail accuracy. Excellent ability to manage and prioritize time effectively. Ability to work collaboratively as well as independently. Proactive approach to problem solving, assisting the team, self-development, etc. Ability to develop and foster relationships with media partners. Proficient in Microsoft Office Suite (Word, Excel and PowerPoint). $45,000 - $55,000 To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/

What you’ll do

The Senior Manager is responsible for preparing and presenting integrated media plans, proposals, and analysis to satisfy client objectives. They also oversee media buying processes, manage client budgets, and mentor junior team members.

Requirements

Candidates should have at least two years of experience in integrated media planning within an advertising agency. Proficiency in media research tools and strong organizational and communication skills are required.

Listed skills

  • Client Relationship Management · Preferred
  • Communication Skills · Preferred
  • Time management · Preferred
  • Microsoft Office Suite · Preferred
  • Problem solving · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Media planning
  • Media buying
  • Client relationship management
  • Budget management
  • Media research
  • Communication skills
  • Organizational skills
  • Time management
  • Microsoft Office Suite
  • Clear Decisions
  • Vividata
  • Neilson
  • Prisma
  • Analytical skills
  • Problem solving
  • Communication
  • Problem Solving
  • Microsoft PowerPoint
  • Microsoft Excel
  • Detail Oriented
  • Marketing
  • Organizational Skills
  • Microsoft Office
  • Finance
  • Research
  • Continuous Development
  • Learning Agility
  • Resourcefulness
  • Media Planning
  • Self Development
  • Media Buying

Job areas

  • Creative & Media
  • Marketing
  • Management & Leadership
  • Planning Manager
  • Media Planner / Buyer
  • Buyers
  • Public Relations Specialists

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