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Retail Sales Manager

  • AB
  • Hybrid
  • Posted Oct 7, 2026
  • 1 position

$91,058–$151,000 / year

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Employment type
Full-time
Experience level
Senior · 5+ years
Minimum education
Professional degree
Posting language
English
Working hours
40 hours per week
Office presence
2 days per week

Job summary

The Manager, Retail Sales is responsible for driving annual sales, client growth, and policy renewal targets by providing leadership and coaching to Advisors. They manage performance, facilitate business planning, and ensure the effective use of corporate tools and resources to achieve organizational goals.

Job details

Company: CGIC Department: Retail Sales Employment Type: Regular Full-Time Work Model: Hybrid (2 days in office) Language: English is required, French is an asset. Additional Information: This/these role(s) is/are currently vacant THE OPPORTUNITY: We are a leading Canadian financial services co-operative committed to being a catalyst for a sustainable and resilient society and our team is essential to deliver on this strategy. That’s why we prioritize our people, to ensure we provide a strong culture and development opportunities which enables our team to thrive and to live our purpose. The best part is that you will work with people that care passionately about you, our clients and our communities. The Manager, Retail Sales is responsible for driving the achievement of Co-operators' annual sales, client growth and policy renewal targets. The Manager provides leadership and support to Advisors who own and operate their own business. The Advisors employ a team that engages with clients as distributors of the products and services provided (or sourced) by Co-operators. The Manager, Retail Sales is responsible for creating trusted relationships with the Advisors and their teams, providing targeted sales coaching, performance management and business planning support to achieve yearly and quarterly goals. HOW YOU WILL CREATE IMPACT: * Manage performance and create a high- performance culture by aligning Advisors, their staff and direct reports’ work with organizational goals, linking rewards to outcomes, and creating a sense of ownership in accomplishing objectives. * Engage and motivate direct report Advisor support resource; enable and hold direct report accountable for focus on role priorities, targets and performance expectations; recognition and rewards are aligned to priorities and expectations and promote engagement. * Holds Advisors and their staff accountable for optimal use of corporate tools, data and sales management practices. * Keep Advisors aware of relevant/up-to-date market opportunity intelligence, by utilizing an expert understanding of data sources and models, and providing interpretation, insights and recommendations to Advisors. * Ensure Advisor/Agencies are effectively utilizing Co-operator provided resources (e.g. expert technical and sales support in life, wealth & investment and commercial lines of business). * Partner with advisors and product consultants, as needed, to provide coaching on joint sales and case consultations as needed across commercial, farm, home, auto, life and wealth. * Ensure targeted/role-appropriate working relationships with consultant resources who will coach development of Advisors and their staff on technical knowledge of advice based products and sales practices. * Work closely with Co-operators Agency Planning team on a semi-annual basis to drive business planning with Advisors with their staff. * Adhere to the business planning process and timeline, leveraging established templates to conduct detailed business planning with each Advisor / Agency in the assigned region. TO JOIN OUR TEAM: * Having the General Insurance, Life and Mutual Fund Licenses is required or will need to attain in 6 months * Having the Certified Financial Planner (CFP) or Chartered Life Underwriter (CLU) designation(s) will need to be attained within an agreed upon time frame * Ability to develop and implement effective sales performance management strategies that align with corporate goals and drive profitable growth. * Skill in building and maintaining trusted relationships with Advisors through proactive consultation and partnering approaches. * Proficiency in utilizing data sources and reporting to provide market insights and recommendations to Advisors. * Expertise in holding Advisors accountable for optimal use of corporate tools, data, and sales management practices. * Strong understanding of P&C, life, wealth, farm and commercial lines of business to provide expert technical and sales support. * Understanding of business planning and business requirements / levers for driving sales. HOW YOU WILL SUCCEED: * You build trusting relationships and provide feedback to enable the successful development of your team and colleagues. * You foster innovation and continuous improvement with a focus on client experience. * You facilitate the adoption of change and create a high-performance culture through alignment of your team’s work with organizational goals. * You successfully convey messages and demonstrate openness to exploring alternative points of view. * You use critical thinking to guide decision making. WHAT YOU NEED TO KNOW: * You will be subject to a Background check as a condition of employment, in the event you are the successful candidate. WHAT’S IN IT FOR YOU? * Training and development opportunities to grow your career. * Flexible work options and paid time off to support your personal and family needs. * A holistic approach to your well-being, with physical and mental health programs and a supportive workplace culture. * Paid volunteer days to give back to your community. * In addition to our competitive salary and incentive programs, eligible employees also benefit from a comprehensive total rewards package including group retirement savings plans, pension and benefits (e.g., health and wellness, dental, disability and life coverage), mental health support and an employee assistance program. Salary information Expected salary/hourly range $91,058 - $151,000+ (min-max, full range). Salary placement The salary amount for the successful candidate is determined by Co-operators in its discretion and will vary depending on several criteria including but not limited to: local market conditions, geography and relevant job-related factors such as knowledge, skills, qualification, experience and education. Incentive/Variable pay Employees may also have the opportunity to participate in incentive programs and earn additional compensation tied to individual and/or business performance, or other business metrics.

What you’ll do

The Manager, Retail Sales is responsible for driving annual sales, client growth, and policy renewal targets by providing leadership and coaching to Advisors. They manage performance, facilitate business planning, and ensure the effective use of corporate tools and resources to achieve organizational goals.

Requirements

Candidates must possess or be willing to attain General Insurance, Life, and Mutual Fund licenses within six months, with professional designations like CFP or CLU preferred. The role requires strong sales performance management skills, proficiency in data-driven decision-making, and a deep understanding of financial and insurance product lines.

Benefits

  • Training and development opportunities
  • Flexible work options
  • Paid time off
  • Physical and mental health programs
  • Paid volunteer days
  • Group retirement savings plans
  • Pension
  • Health and wellness benefits
  • Dental coverage
  • Disability coverage
  • Life coverage
  • Mental health support
  • Employee assistance program

Listed skills

  • Change Management · Preferred
  • Leadership · Preferred
  • Data analysis · Preferred
  • Communication · Preferred
  • Critical Thinking · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Sales management
  • Performance management
  • Business planning
  • Sales coaching
  • Relationship management
  • Market intelligence
  • Data analysis
  • Financial services
  • Strategic planning
  • Leadership
  • Critical thinking
  • Communication
  • Change management
  • Client growth
  • Insurance knowledge
  • Wealth management
  • Market Opportunities
  • Business Metrics
  • Sales Support
  • Building Trust
  • Time Off Management
  • Resilience
  • Planning
  • Mental Health
  • Business Planning
  • Business Requirements
  • Certified Financial Planner
  • Chartered Life Underwriter
  • Decision Making
  • Continuous Improvement Process
  • Cooperation
  • Training And Development
  • Critical Thinking
  • Employee Assistance Programs
  • Performance Management
  • English Language
  • Sales
  • Financial Services
  • French Language
  • General Insurance
  • Innovation
  • Profitable Growth
  • Coaching
  • Retail Sales
  • Sales Management
  • Templates
  • Teamwork

Job areas

  • Sales
  • Management & Leadership
  • Finance & Accounting
  • Retail
  • Retail Sales Manager
  • Retail Store Manager
  • Retail and Wholesale Trade Managers
  • First-Line Supervisors of Retail Sales Workers

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