Manager, Growth: Active Traders

Job summary

The Growth Manager will own performance and lifecycle marketing for active trader and crypto segments, managing paid media and in-app journeys to drive acquisition and engagement. They will also lead go-to-market strategies for new products and benefits while maintaining clear reporting on funnel performance.

Job details

The Growth Manager will own performance and lifecycle marketing for active trader and crypto segments, managing paid media and in-app journeys to drive acquisition and engagement. They will also lead go-to-market strategies for new products and benefits while maintaining clear reporting on funnel performance. Candidates must have 4–6 years of experience in performance or lifecycle marketing with a proven track record in managing paid media budgets and optimizing downstream value. Strong analytical skills and experience with lifecycle platforms like Braze are essential for success in this role.

What you’ll do

The Growth Manager will own performance and lifecycle marketing for active trader and crypto segments, managing paid media and in-app journeys to drive acquisition and engagement. They will also lead go-to-market strategies for new products and benefits while maintaining clear reporting on funnel performance.

Requirements

Candidates must have 4–6 years of experience in performance or lifecycle marketing with a proven track record in managing paid media budgets and optimizing downstream value. Strong analytical skills and experience with lifecycle platforms like Braze are essential for success in this role.

Benefits

• Health benefits
• Life insurance
• Group savings with employer match
• 20 vacation days
• 4 wellness days
• Unlimited sick and mental health days
• 90 days remote work outside Canada
• Equity compensation

Listed skills

• Data analysis · Preferred
• Cross-Functional Collaboration · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Performance marketing
• Lifecycle marketing
• Paid media
• Demand generation
• Budget management
• Go-to-market strategy
• Data analysis
• Braze
• Conversion rate optimization
• A/B testing
• AI tools
• Product marketing
• Funnel optimization
• Cross-functional collaboration
• Financial services
• Cryptocurrency

Job areas

• Marketing
• Finance & Accounting
• Management & Leadership
• Data & Analytics

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